UNIT 19 - STRUCTURE
Unit 19 – Pitching for a New Business – Assignment 1
, Unit 19 – Pitching for a New Business – Assignment 1
Learning Aim A: Explore potential ideas for a micro-business start-up
IMPORTANT POINTS:
If you want to have a better understanding of this unit or get access to
other resources related to this unit, check out our website:
https://www.btecbguide.com
As always create an introduction paragraph to your coursework.
It is advisable to use BTEC Nationals Business Student Book 1 +
Activebook to assist you with this coursework.
You must reference your work correctly.
Introduction
As always you need to give an introduction so that the
examiner/audience understands what your report is about.
P1: Describe the potential business opportunities for a micro-
business start-up.
Different ways of generating ideas
Technical breakthrough
o What is a technical breakthrough?
o Give an example of a technical breakthrough.
o Explain why that example is a technical breakthrough.
Non-technical idea development
o Explain what a non-technical idea development is.
o Give an example of non-technical idea development.
o Explain why that example is a non-technical idea development.
Ideas from another environment
o Explain what is ‘Ideas generated from another environment’.
o Give an example of this method.
o Explain why that example correlates with this method.
Serendipity
o Explain what serendipity is.
o Give an example of this method.
o Explain why that example correlates with this method.
Unit 19 – Pitching for a New Business – Assignment 1
, Unit 19 – Pitching for a New Business – Assignment 1
Learning Aim A: Explore potential ideas for a micro-business start-up
IMPORTANT POINTS:
If you want to have a better understanding of this unit or get access to
other resources related to this unit, check out our website:
https://www.btecbguide.com
As always create an introduction paragraph to your coursework.
It is advisable to use BTEC Nationals Business Student Book 1 +
Activebook to assist you with this coursework.
You must reference your work correctly.
Introduction
As always you need to give an introduction so that the
examiner/audience understands what your report is about.
P1: Describe the potential business opportunities for a micro-
business start-up.
Different ways of generating ideas
Technical breakthrough
o What is a technical breakthrough?
o Give an example of a technical breakthrough.
o Explain why that example is a technical breakthrough.
Non-technical idea development
o Explain what a non-technical idea development is.
o Give an example of non-technical idea development.
o Explain why that example is a non-technical idea development.
Ideas from another environment
o Explain what is ‘Ideas generated from another environment’.
o Give an example of this method.
o Explain why that example correlates with this method.
Serendipity
o Explain what serendipity is.
o Give an example of this method.
o Explain why that example correlates with this method.
