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Summary Design Movements Summarized

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Principles & Elements of Design; Typography; Art Deco; Bauhaus; De Stijl; Art Noveau; Scandinavian; Pop Culture movements

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_________Principle of
Design___________
Pattern
Regular arrangement of alternated or repeated
elements.

Balance
- Refers to the visual weighting of the elements.
- Symmetrical, both sides mirror each other.
- Asymmetrical, balanced due to contrast in
elements.
- Radically symmetrical, everything is equally
based around a central point.
- Axial symmetry, balanced on any axis.

Contrast
Juxtaposition of elements, dark to light.

Emphasis/Dominance
Used to attract attention, mainly the focal point/main
subject.

Rhythm/Repetition
Repetition of any element can suggest movement and
is often seen in Patterns.

Movement
Movement is created by curvy lines, repetition and
energetic mark-making.

Variety

,Using different elements in a image to create interest.

Similarity
Creates unity and dynamic interest.

Unity/Harmony
- Arrangement of elements that give viewers the
impression of a coherent whole.
- All parts work unity to be seen as a whole.

Scale
Relationship between objects with respect to size and
number.


__________Elements of
Design___________
Line
Foundation of all drawings and the most versatile
element used to suggest shape, pattern, form,
structure, growth, depth, distance, rhythm, movement
and range of emotions.
_______________________________________________________
Freehand suggests personal mood/energy of the
artist.
_______________________________________________________

Mechanical Line expresses a rigid control.
_______________________________________________________

Continuous Line leads the eye in a certain direction.
_______________________________________________________

,Broken Line expresses the ethereal or insubstantial.
_______________________________________________________

Thick Line expresses strength.
_______________________________________________________

Thin Line Expresses delicacy.
_______________________________________________________
Curved Line shows comfort and ease.
_______________________________________________________
Horizontal Line represents distance and calamity.
_______________________________________________________
Vertical Line emphasises height and strength.
_______________________________________________________
Jagged Line shows turmoil and anxiety.
_______________________________________________________
Outlines create the subject and is always the same
thickness.


Shape
_______________________________________________________
Organic Shape is irregular, seen in nature and doesn’t
contain corners or sharp angles.
_______________________________________________________
Geometric Shape is easily measured, regularly curved
and mathematically correct.
_______________________________________________________
Figurative Shape shows something recognizable.
_______________________________________________________

, Amorphous Shape is abstract and unrecognizable.
_______________________________________________________
Complete Shape occurs when the beginning meets
the end and there is no gaps or breaks.
_______________________________________________________
Incomplete Shape occurs when the outline isn’t
continuous has gaps and breaks.


Form
Form is 3-Dimensional and is geometric or freeform.

Texture
Surface of an object and how it feels to the touch.
_______________________________________________________
Real Texture is the feel of an object.
_______________________________________________________
Literal Texture is texture made by the artist.
_______________________________________________________
Implied Texture is what you imagine the object to feel
like.
_______________________________________________________
Illusion of Texture is the creation of texture that isn’t
there.


Tone
Tone is the change from light to dark and is used to
create form.

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