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MKT 315 Topic 4 Discussion Question 2 (Two Versions)
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11-11-2021
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Sometimes a new product or service endeavor fizzles in the marketplace. Looking back, it seemed like a "good idea" at the time; however, it is evident that the promising new product or service is now headed toward obsolescence. Assume the role of the lead marketer of a struggling (or failed) product. Provide a detailed analysis of the product or service failure; and present a step-by-step description of how these (and future) product failures could be avoided. Include links to relevant marketing materials to illustrate your ideas. In replies to peers, discuss whether you agree or disagree with the analysis provided by your peers and explain why.
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Institution
Grand Canyon University
Course
MKT 315 (MKT315)
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Written for
- Institution
-
Grand Canyon University
- Course
-
MKT 315 (MKT315)
Document information
- Uploaded on
- November 11, 2021
- Number of pages
- 2
- Written in
- 2021/2022
- Type
- Other
- Person
- Unknown
Subjects
- mkt 315 topic 4
- mkt 315 discussion
- mkt 315
- mkt315
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mkt 315 topic 4 discussion
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