BUSI 600: Chapter 1 Questions with Verified
Correct Answers
Each decision in business s triggered by a management _____
dilemma or problem
These are very large databases.
big data
Surveys are a type of ____ data.
conversational
KPI
key performance indicators
They rely more on management experience than analytics to make decisions
Analytically challenged
One very important decision a manager repeatedly faces is whether he or she has sufficient
information
The foundation of the business research process is the ____ method.
scientific
This is raw, unprocessed facts in the form of numbers, text, pictures, audio or video.
data
, ___ is an abstract concept as it is much more difficult to visualize.
personality
Data Types and Data Sources
Transactional - Warehouse and shipping manifests
Observational - Stock price valuations
Conversational - Annual stockholder meetings
Internet Analytics - Click analysis
A ___ is an abstract idea specifically invented for a given research and/or theory-building
purpose.
construct
In our ___ economy, some businesses are using short-term personnel contracts or freelance
employees to access the skills of data scientists and researchers, as opposed to hiring
permanent employees.
gig
With a ____ definition, a concept is defined with a synonym.
dictionary
They apply analytics operationally.
Analytical practitioners
A ___is a measurable symbol of an event, act, characteristic, trait, or attribute.
variable
Correct Answers
Each decision in business s triggered by a management _____
dilemma or problem
These are very large databases.
big data
Surveys are a type of ____ data.
conversational
KPI
key performance indicators
They rely more on management experience than analytics to make decisions
Analytically challenged
One very important decision a manager repeatedly faces is whether he or she has sufficient
information
The foundation of the business research process is the ____ method.
scientific
This is raw, unprocessed facts in the form of numbers, text, pictures, audio or video.
data
, ___ is an abstract concept as it is much more difficult to visualize.
personality
Data Types and Data Sources
Transactional - Warehouse and shipping manifests
Observational - Stock price valuations
Conversational - Annual stockholder meetings
Internet Analytics - Click analysis
A ___ is an abstract idea specifically invented for a given research and/or theory-building
purpose.
construct
In our ___ economy, some businesses are using short-term personnel contracts or freelance
employees to access the skills of data scientists and researchers, as opposed to hiring
permanent employees.
gig
With a ____ definition, a concept is defined with a synonym.
dictionary
They apply analytics operationally.
Analytical practitioners
A ___is a measurable symbol of an event, act, characteristic, trait, or attribute.
variable
