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Samenvatting Formules Penetratiegraad & Vraag

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Samenvatting van 3 pagina's voor het vak Commerciële Calculaties aan de Fontys

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BE-KOSTEN – Commerciële Calculaties I
Zesde Druk
Formules & korte aantekeningen Penetratiegraad + Vraag

, Penetratiegraad
Penetratiegraad: Bezit graad/ het aantal bezitters

Formules

Verbruiksgoederen:
Aantal afnemers dat dit goed in een bepaalde periode ten minste één keer heeft
gekocht
totale aantal mogelijke afnemers

Gebruikersgoederen:
Feitelijk aantal eigenaren
Totale aantal potentiële eigenaren

Tip: Gebruik voor de uitwerking een tabel(zie voorbeeld)

Deel 1
Jaarta Aantallen Kwam erbij Totale aantal Cumm.
l pot. Eigenaren Penetratiegraad
%
2011 18.000 18.000 240.000 7,5 %
2012 43.000 25.000 240.000 17,9 %
2013 59.000 16.000 240.000 24,6 %
2014 89.000 30.000 240.000 37,1 %

Deel 2

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Uploaded on
January 16, 2015
Number of pages
3
Written in
2014/2015
Type
SUMMARY

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