D174.,/OA.,/Prep.,/Test
A.,/company.,/has.,/a.,/vision.,/and.,/mission.,/to.,/make.,/education.,/accessible.,/to.,/
everyone.,/around.,/the.,/world..,/It.,/has.,/innovative.,/products.,/and.,/has.,/develop
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mission..,/Which.,/strategic.,/type.,/is.,/this.,/categorized.,/as?.,/-.,/correct.,/answer.,/
✔ ✔ Prospector
A.,/company.,/notices.,/that.,/a.,/product.,/sold.,/well.,/in.,/a.,/domestic.,/market.,/but.,/
was.,/stagnant.,/in.,/an.,/emerging.,/international.,/market.,/that.,/had.,/a.,/lower.,/per.,/
capita.,/income..,/Which.,/factor.,/did.,/the.,/company.,/fail.,/to.,/assess?.,/-
.,/correct.,/answer.,/✔ ✔
Purchasing.,/power.,/of.,/the.,/customers.,/in.,/the.,/foreign.,/market
A.,/firm.,/hired.,/an.,/international.,/agency.,/to.,/create.,/potential.,/advertisements
..,/Local.,/franchisees.,/in.,/each.,/country.,/picked.,/the.,/advertisements.,/that.,/best.
,/fit.,/their.,/culture.,/and.,/translated.,/them.,/into.,/the.,/local.,/language.,/without.,/ch
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company.,/using?.,/-.,/correct.,/answer.,/✔ ✔
Development.,/of.,/global.,/themes
, An.,/electronics.,/retailer.,/is.,/requiring.,/Microsoft.,/computer.,/consumers.,/to.,/b
uy.,/internet.,/service.,/from.,/its.,/preferred.,/partner.,/or.,/risk.,/paying.,/a.,/fee.,/for.,/e
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h.,/type.,/of.,/supply.,/chain.,/legal.,/issue.,/is.,/established.,/when.,/consumers.,/acce
pt.,/this.,/offer?.,/-.,/correct.,/answer.,/✔ ✔ Tying.,/contract
Which.,/member.,/is.,/an.,/example.,/of.,/an.,/intermediary.,/member.,/of.,/a.,/marketi
ng.,/channel?.,/-.,/correct.,/answer.,/✔ ✔ Retailer
Sara.,/bought.,/a.,/new.,/designer.,/purse.,/for.,/her.,/birthday..,/She.,/had.,/never.,/spe
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use.,/it.,/was.,/elegant.
What.,/describes.,/Sara's.,/perception.,/of.,/buying.,/the.,/purse?.,/-
.,/correct.,/answer.,/✔ ✔ Value
What.,/are.,/the.,/4Ps.,/of.,/the.,/marketing.,/mix?.,/-.,/correct.,/answer.,/✔ ✔
Product,.,/price,.,/place,.,/promotion
What.,/is.,/a.,/key.,/component.,/of.,/the.,/relationship-
oriented.,/marketing.,/approach?.,/-.,/correct.,/answer.,/✔ ✔
Customer.,/relationship.,/management.,/(CRM)
Which.,/of.,/the.,/following.,/serves.,/as.,/the.,/core.,/driver.,/for.,/business.,/strategy?
.,/-.,/correct.,/answer.,/✔ ✔ Big.,/M
A.,/company.,/has.,/a.,/vision.,/and.,/mission.,/to.,/make.,/education.,/accessible.,/to.,/
everyone.,/around.,/the.,/world..,/It.,/has.,/innovative.,/products.,/and.,/has.,/develop
ed.,/an.,/organization.,/around.,/capturing.,/new.,/opportunities.,/to.,/execute.,/the.,/
mission..,/Which.,/strategic.,/type.,/is.,/this.,/categorized.,/as?.,/-.,/correct.,/answer.,/
✔ ✔ Prospector
A.,/company.,/notices.,/that.,/a.,/product.,/sold.,/well.,/in.,/a.,/domestic.,/market.,/but.,/
was.,/stagnant.,/in.,/an.,/emerging.,/international.,/market.,/that.,/had.,/a.,/lower.,/per.,/
capita.,/income..,/Which.,/factor.,/did.,/the.,/company.,/fail.,/to.,/assess?.,/-
.,/correct.,/answer.,/✔ ✔
Purchasing.,/power.,/of.,/the.,/customers.,/in.,/the.,/foreign.,/market
A.,/firm.,/hired.,/an.,/international.,/agency.,/to.,/create.,/potential.,/advertisements
..,/Local.,/franchisees.,/in.,/each.,/country.,/picked.,/the.,/advertisements.,/that.,/best.
,/fit.,/their.,/culture.,/and.,/translated.,/them.,/into.,/the.,/local.,/language.,/without.,/ch
anging.,/the.,/content..,/Which.,/type.,/of.,/global.,/advertising.,/approach.,/is.,/this.,/
company.,/using?.,/-.,/correct.,/answer.,/✔ ✔
Development.,/of.,/global.,/themes
, An.,/electronics.,/retailer.,/is.,/requiring.,/Microsoft.,/computer.,/consumers.,/to.,/b
uy.,/internet.,/service.,/from.,/its.,/preferred.,/partner.,/or.,/risk.,/paying.,/a.,/fee.,/for.,/e
arly.,/contract.,/termination.,/to.,/connect.,/to.,/another.,/internet.,/provider..,/Whic
h.,/type.,/of.,/supply.,/chain.,/legal.,/issue.,/is.,/established.,/when.,/consumers.,/acce
pt.,/this.,/offer?.,/-.,/correct.,/answer.,/✔ ✔ Tying.,/contract
Which.,/member.,/is.,/an.,/example.,/of.,/an.,/intermediary.,/member.,/of.,/a.,/marketi
ng.,/channel?.,/-.,/correct.,/answer.,/✔ ✔ Retailer
Sara.,/bought.,/a.,/new.,/designer.,/purse.,/for.,/her.,/birthday..,/She.,/had.,/never.,/spe
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use.,/it.,/was.,/elegant.
What.,/describes.,/Sara's.,/perception.,/of.,/buying.,/the.,/purse?.,/-
.,/correct.,/answer.,/✔ ✔ Value
What.,/are.,/the.,/4Ps.,/of.,/the.,/marketing.,/mix?.,/-.,/correct.,/answer.,/✔ ✔
Product,.,/price,.,/place,.,/promotion
What.,/is.,/a.,/key.,/component.,/of.,/the.,/relationship-
oriented.,/marketing.,/approach?.,/-.,/correct.,/answer.,/✔ ✔
Customer.,/relationship.,/management.,/(CRM)
Which.,/of.,/the.,/following.,/serves.,/as.,/the.,/core.,/driver.,/for.,/business.,/strategy?
.,/-.,/correct.,/answer.,/✔ ✔ Big.,/M
