@PROFDOCDIGITALLIBRARIES
SOLUTION MANUAL
Exploring Strategy, Text and Cases
Richard Whittington
13th Edition
,@PROFDOCDIGITALLIBRARIES
Contents
Chapter 1 Introducing strategy 23
Part I THE STRATEGIC POSITION 31
Chapter 2 Macro-environment analysis 32
Chapter 3 Industry and sector analysis 41
Chapter 4 Resources and capabilities analysis 56
Chapter 5 Stakeholders and governance 71
Chapter 6 History and culture 80
Part II STRATEGIC CHOICES 92
Chapter 7 Business strategy and models 93
Chapter 8 Corporate strategy 105
Chapter 9 International strategy 125
Chapter 10 Entrepreneurship and innovation 136
Chapter 11 Mergers, acquisitions and alliances 145
Part III STRATEGY IN ACTION 156
Chapter 12 Evaluating strategies 157
Chapter 13 Strategy development processes 170
Chapter 14 Organizing and strategy 183
Chapter 15 Leadership and strategic change 190
Chapter 16 The practice of strategy 198
Case Teaching Notes
Glastonbury: from hippy weekend to international festival 209
The global pharmaceutical industry: harnessing the whirlwind 214
Siemens A: exploring the future 220
Relocation, Relocation, Relocation: evolving strategies to deal with shifting shopping
patterns at Vision Express 225
Ricoh Canada Inc. 241
H&M in fast fashion: continued success? 250
The Formula 1 Constructors 261
‘Access to Healthcare’: integrating a CSR programme in Coloplast 268
Manchester United FC: struggling to compete with Europe’s elite clubs 275
Adnams – A Local Company 299
,@PROFDOCDIGITALLIBRARIES
‘Dare to know’: The integration of Université Paris-Dauphine with Paris Sciences et
Lettres (PSL) University 308
Ryanair: the low fares airline – new directions? 313
Multi-sided platform competition in the video game industry 343
Megabrew: creating an undisputed global brewing champion? 347
AirAsia and the Tune Group: diversifying across industries 356
Severstal: a journey from growth to consolidation within the steel industry 362
Indian Premier League: glitz, glamour and globalisation 370
Handelsbanken – banking done differently 374
Caitec: A Chinese Business in Africa 378
Going for a Ride: Entrepreneurial Journeys in the on-demand transportation sector 386
Leadership at Apple Inc 392
Has Teva been saved? Responding to challenges and problems in generic pharmaceuticals 400
Managing M&A: Elekta’s acquistion of Neuromag 403
CRH plc: Optimising value through corporate strategy 409
Counterstrategy: resisting the Mexican narco-trafficking business 417
Oak Tree Inn: Growth challenges facing a family-run tourism business 427
Strategic planning at King Faisal Hospital and Research Centre Saudi Arabia 435
Mormor Magda’s ice cream – can you be hot in acool market? 445
Emmaus: the founder as a resource? 450
Siemens B: ‘making real what matters’ 459
Cultivating a rich harvest at Orchard 468
Strategy Work in Dörr och Portbolaget – How open can you be? 473
In the boardroom at HomeCo 480
, @PROFDOCDIGITALLIBRARIES
1. Introduction
Exploring Strategy represents one of the most comprehensive packages of material and support
for teachers and students of strategy. The following materials and assistance are now available:
• The text with improved design and layout to assist readers – including objectives for each
part of the book and chapter learning outcomes, concept definitions, chapter summaries,
additional reading and much more.
• Over seventy illustrations and fifteen Thinking Differently sections, each including
questions to facilitate their use as mini cases or class discussions.
• Sixteen end-of-chapter case examples with specific relevance to the content of the chapter
and with questions relating to the major learning issues in the chapter.
• End-of-chapter work assignments, which provide further opportunities for student
assessment, additional work or self-assessment.
• Thirty case studies (text and cases version only) together with comprehensive teaching notes
(in this manual and on the website). The case collection contains a rich mixture of material,
including long and short cases from many different sectors and different countries.
• A number of ‘classic cases’ from past editions (where they are not carried forward into the
twelfth edition but are still useful to tutors and students).
• The Strategy Experience simulation gives students hands-on experience of strategic analysis
and decision making. The simulation can be used by individual students, or as part of a
wider classroom exercise.
For students:
• Revision aids (flashcards, key concepts and glossary (in six languages))
• Multiple-choice questions, work assignments and grade book
• Help with case studies (web links, FT articles and advice on analysing cases).
SOLUTION MANUAL
Exploring Strategy, Text and Cases
Richard Whittington
13th Edition
,@PROFDOCDIGITALLIBRARIES
Contents
Chapter 1 Introducing strategy 23
Part I THE STRATEGIC POSITION 31
Chapter 2 Macro-environment analysis 32
Chapter 3 Industry and sector analysis 41
Chapter 4 Resources and capabilities analysis 56
Chapter 5 Stakeholders and governance 71
Chapter 6 History and culture 80
Part II STRATEGIC CHOICES 92
Chapter 7 Business strategy and models 93
Chapter 8 Corporate strategy 105
Chapter 9 International strategy 125
Chapter 10 Entrepreneurship and innovation 136
Chapter 11 Mergers, acquisitions and alliances 145
Part III STRATEGY IN ACTION 156
Chapter 12 Evaluating strategies 157
Chapter 13 Strategy development processes 170
Chapter 14 Organizing and strategy 183
Chapter 15 Leadership and strategic change 190
Chapter 16 The practice of strategy 198
Case Teaching Notes
Glastonbury: from hippy weekend to international festival 209
The global pharmaceutical industry: harnessing the whirlwind 214
Siemens A: exploring the future 220
Relocation, Relocation, Relocation: evolving strategies to deal with shifting shopping
patterns at Vision Express 225
Ricoh Canada Inc. 241
H&M in fast fashion: continued success? 250
The Formula 1 Constructors 261
‘Access to Healthcare’: integrating a CSR programme in Coloplast 268
Manchester United FC: struggling to compete with Europe’s elite clubs 275
Adnams – A Local Company 299
,@PROFDOCDIGITALLIBRARIES
‘Dare to know’: The integration of Université Paris-Dauphine with Paris Sciences et
Lettres (PSL) University 308
Ryanair: the low fares airline – new directions? 313
Multi-sided platform competition in the video game industry 343
Megabrew: creating an undisputed global brewing champion? 347
AirAsia and the Tune Group: diversifying across industries 356
Severstal: a journey from growth to consolidation within the steel industry 362
Indian Premier League: glitz, glamour and globalisation 370
Handelsbanken – banking done differently 374
Caitec: A Chinese Business in Africa 378
Going for a Ride: Entrepreneurial Journeys in the on-demand transportation sector 386
Leadership at Apple Inc 392
Has Teva been saved? Responding to challenges and problems in generic pharmaceuticals 400
Managing M&A: Elekta’s acquistion of Neuromag 403
CRH plc: Optimising value through corporate strategy 409
Counterstrategy: resisting the Mexican narco-trafficking business 417
Oak Tree Inn: Growth challenges facing a family-run tourism business 427
Strategic planning at King Faisal Hospital and Research Centre Saudi Arabia 435
Mormor Magda’s ice cream – can you be hot in acool market? 445
Emmaus: the founder as a resource? 450
Siemens B: ‘making real what matters’ 459
Cultivating a rich harvest at Orchard 468
Strategy Work in Dörr och Portbolaget – How open can you be? 473
In the boardroom at HomeCo 480
, @PROFDOCDIGITALLIBRARIES
1. Introduction
Exploring Strategy represents one of the most comprehensive packages of material and support
for teachers and students of strategy. The following materials and assistance are now available:
• The text with improved design and layout to assist readers – including objectives for each
part of the book and chapter learning outcomes, concept definitions, chapter summaries,
additional reading and much more.
• Over seventy illustrations and fifteen Thinking Differently sections, each including
questions to facilitate their use as mini cases or class discussions.
• Sixteen end-of-chapter case examples with specific relevance to the content of the chapter
and with questions relating to the major learning issues in the chapter.
• End-of-chapter work assignments, which provide further opportunities for student
assessment, additional work or self-assessment.
• Thirty case studies (text and cases version only) together with comprehensive teaching notes
(in this manual and on the website). The case collection contains a rich mixture of material,
including long and short cases from many different sectors and different countries.
• A number of ‘classic cases’ from past editions (where they are not carried forward into the
twelfth edition but are still useful to tutors and students).
• The Strategy Experience simulation gives students hands-on experience of strategic analysis
and decision making. The simulation can be used by individual students, or as part of a
wider classroom exercise.
For students:
• Revision aids (flashcards, key concepts and glossary (in six languages))
• Multiple-choice questions, work assignments and grade book
• Help with case studies (web links, FT articles and advice on analysing cases).
