FSE 2201 FHMO FINAL REVIEW UPDATED ACTUAL
QUESTIONS AND CORRECT ANSWERS
Question:
1. How do you insure fair profit for the business
Answer:
develop sales objectives that meet profit needs
Question:
2. 4 steps to develop sales objectives
Answer:
evaluate market & sales history, develop inventory items plan, integrate inventory products with services
offered
Question:
3. group of potential customers possessing purchasing power and unsatisfied needs
Answer:
market
Question:
4. process of planning and executing the development, pricing, promotion, and distribution of an
organizations goods or services
Answer:
marketing
Question:
5. careful examination of demographics, vital statistics, economic base, burial habits of proposed &
existing clientele
Answer:
market analysis
Question:
6. What type of market data is surveys the FH creates and sends out
Answer:
primary sources
Question:
7. type of market data that is readily available, such as reports from the chamber of commerce, census
bureau, local demographics
Answer:
secondary sources
Question:
8. statistical study of human populations with respect to their size and density, distribuition, composition,
and income
, Answer:
local demographics
Question:
9. making the public aware of services or a commodity that a business has for sale
Answer:
advertising
Question:
10. one of the best ways to advertise for FH is develop?
Answer:
good public relaitons
Question:
11. what is defined as inducing the public to have a positive feeling about a particular business
Answer:
public relations
Question:
12. defined to be a plan which provides inducements to potential purchases of products and or services
Answer:
sales promotion
Question:
13. 6 consumer buying motives
Answer:
comfort, security, prestige, health, convenience, economy
Question:
14. 2 main buying motives for purchasing a funeral are
Answer:
convenience, economy
Question:
15. defined as the wealth produced in or near a community that provides employment and income to local
population
Answer:
economical base
Question:
16. those goods or stock which are held for resale are known as
Answer:
inventory
Question:
17. defined as the number of times the average inventory has been sold or used up during a period
QUESTIONS AND CORRECT ANSWERS
Question:
1. How do you insure fair profit for the business
Answer:
develop sales objectives that meet profit needs
Question:
2. 4 steps to develop sales objectives
Answer:
evaluate market & sales history, develop inventory items plan, integrate inventory products with services
offered
Question:
3. group of potential customers possessing purchasing power and unsatisfied needs
Answer:
market
Question:
4. process of planning and executing the development, pricing, promotion, and distribution of an
organizations goods or services
Answer:
marketing
Question:
5. careful examination of demographics, vital statistics, economic base, burial habits of proposed &
existing clientele
Answer:
market analysis
Question:
6. What type of market data is surveys the FH creates and sends out
Answer:
primary sources
Question:
7. type of market data that is readily available, such as reports from the chamber of commerce, census
bureau, local demographics
Answer:
secondary sources
Question:
8. statistical study of human populations with respect to their size and density, distribuition, composition,
and income
, Answer:
local demographics
Question:
9. making the public aware of services or a commodity that a business has for sale
Answer:
advertising
Question:
10. one of the best ways to advertise for FH is develop?
Answer:
good public relaitons
Question:
11. what is defined as inducing the public to have a positive feeling about a particular business
Answer:
public relations
Question:
12. defined to be a plan which provides inducements to potential purchases of products and or services
Answer:
sales promotion
Question:
13. 6 consumer buying motives
Answer:
comfort, security, prestige, health, convenience, economy
Question:
14. 2 main buying motives for purchasing a funeral are
Answer:
convenience, economy
Question:
15. defined as the wealth produced in or near a community that provides employment and income to local
population
Answer:
economical base
Question:
16. those goods or stock which are held for resale are known as
Answer:
inventory
Question:
17. defined as the number of times the average inventory has been sold or used up during a period
