PPN 302 End term Exam!! | Questions and Answers with
Verified Solutions | Latest Update 2026
Question: when is a SWOT analysis used? what is it? Used during priority setting = identifies
internal strengths and weaknesses of the organization or program, along with external
opportunities and threats?
Answer:
Question: Strengths Weaknesses Opportunities Threats process vs outcome objective process: how
you will achieve (action) ex: to teach 6 classes on topic X
Answer:
Question: outcome: what you hope to see ex: increased knowledge by 50% objective vs goal
Answer:
Objective: Outlines the actions and the expected outcomes of a goal (are specific, measurable steps
taken to achieve those goals)
Question: -Goal: broad statement ex: reduce injury in children at St. V town Program Logic Model
blueprint of the components of the program and how they will lead to the expected
outcome
Answer:
can be used at planning, implementation and evaluation phase
, Question: components of program implementation 1. Put the program into action 2. Be on track
(meet timelines) 3.Reflect on ethical considerations 4.Deal w the unexpected 5. Consider
budget and resources 6. seek resources both in and out of community steps in program
evaluation 1. choose question to be answered 2. create a plan/design for evaluation 3.
decide what data u need to answer question and how u will collect it 4. collect and
analyze data 5.interpret results formative evaluation assesses if you are meeting the
program objectives along the way
Answer:
Question: are you on the right track? is the program working? are the objectives being met? process
evaluation assesses if you are implementing the activities you said you would Summative
evaluation impact evaluation outcome evaluation comparative evaluation social
marketing?
Answer:
Question: the use of commercial marketing concepts to influence individuals' behavior to improve
their well-being and that of society
Answer:
Question: -Its all about behaviour change (accept a new behaviour, modify/abandon other
behaviours) 5 purposes of social marketing 1. Influence belief/perceptions 2. Increase
awareness/knowledge 3.Advocate for a position on health issue/policy 4. Dismiss
misconceptions 5. Facilitate access to services primary goal of social marketing
voluntary behaviour change (social and individual level) when should social marketing
not be used if you want to just educate/raise awareness without behaviour/systemic
change 4 Ps of social marketing 1.Product: what you want to promote (the behaviour)
Answer:
Question: 2. price: cost/how much one has to give up to achieve behaviour
Answer:
Question: 3.Place: where will you reach audience (TV, schools...)
Answer:
Verified Solutions | Latest Update 2026
Question: when is a SWOT analysis used? what is it? Used during priority setting = identifies
internal strengths and weaknesses of the organization or program, along with external
opportunities and threats?
Answer:
Question: Strengths Weaknesses Opportunities Threats process vs outcome objective process: how
you will achieve (action) ex: to teach 6 classes on topic X
Answer:
Question: outcome: what you hope to see ex: increased knowledge by 50% objective vs goal
Answer:
Objective: Outlines the actions and the expected outcomes of a goal (are specific, measurable steps
taken to achieve those goals)
Question: -Goal: broad statement ex: reduce injury in children at St. V town Program Logic Model
blueprint of the components of the program and how they will lead to the expected
outcome
Answer:
can be used at planning, implementation and evaluation phase
, Question: components of program implementation 1. Put the program into action 2. Be on track
(meet timelines) 3.Reflect on ethical considerations 4.Deal w the unexpected 5. Consider
budget and resources 6. seek resources both in and out of community steps in program
evaluation 1. choose question to be answered 2. create a plan/design for evaluation 3.
decide what data u need to answer question and how u will collect it 4. collect and
analyze data 5.interpret results formative evaluation assesses if you are meeting the
program objectives along the way
Answer:
Question: are you on the right track? is the program working? are the objectives being met? process
evaluation assesses if you are implementing the activities you said you would Summative
evaluation impact evaluation outcome evaluation comparative evaluation social
marketing?
Answer:
Question: the use of commercial marketing concepts to influence individuals' behavior to improve
their well-being and that of society
Answer:
Question: -Its all about behaviour change (accept a new behaviour, modify/abandon other
behaviours) 5 purposes of social marketing 1. Influence belief/perceptions 2. Increase
awareness/knowledge 3.Advocate for a position on health issue/policy 4. Dismiss
misconceptions 5. Facilitate access to services primary goal of social marketing
voluntary behaviour change (social and individual level) when should social marketing
not be used if you want to just educate/raise awareness without behaviour/systemic
change 4 Ps of social marketing 1.Product: what you want to promote (the behaviour)
Answer:
Question: 2. price: cost/how much one has to give up to achieve behaviour
Answer:
Question: 3.Place: where will you reach audience (TV, schools...)
Answer:
