ISDS CHAPTER 5 UPDATED ACTUAL QUESTIONS AND
CORRECT ANSWERS
Question:
Which of the following statements is NOT■ true?
A.
Political/legal change brings about new trade■
agreements, tariffs, and government requirements.
B.
Understanding the customer is the premier issue in■ new-
product development.
C.
Sociological and demographic change may appear in
such factors as decreasing family size.
D.
Economic change brings increasing levels of affluence in
the short run but economic cycles and price changes in
the long run.
Answer:
D
Question:
Leading companies generate a substantial portion of
their sales from products less than _____ years old.
Answer:
5
Question:
The objective of ________ is to develop a product strategy
that meets the demands of the market place with a
competitive advantage.
Answer:
Product decision
Question:
What phase in the product lifecycle is defined by unusual
expenditures for research, product development, process
modification and enhancement, and supplier
development?
Answer:
Introductory phase
Question:
What phase in the product lifecycle is defined by product
design beginning to stabilize and the necessity of
effective forecasting of capacity requirements?
, Answer:
Growth phase
Question:
What phase in the product lifecycle is defined by
established competitors, high volume, innovative
production, improved cost control, reduction in options,
and paring down the product line?
Answer:
Maturity phase
Question:
In what phase of the product lifecycle are dying products
terminated?
Answer:
Decline phase
Question:
What lists products in descending order of their
individual dollar contribution to the firm and the total
annual dollar contribution of the product?
Answer:
Product-by-value analysis
Question:
What are companies, individuals, or organizations that are
well ahead of market trends and have needs that go far
beyond those of the average user?
Answer:
Lead users
Question:
What refers to determining what will satisfy the customer
and translating the customer desires into the target
design?
Answer:
Quality function deployment (QFD)
Question:
What tool of QFD utilizes a planning matrix to relate
customer wants to how the firm is going to meet the
wants?
Answer:
House of quality
Question:
What are the 7 steps of building a house of quality?
Answer:
CORRECT ANSWERS
Question:
Which of the following statements is NOT■ true?
A.
Political/legal change brings about new trade■
agreements, tariffs, and government requirements.
B.
Understanding the customer is the premier issue in■ new-
product development.
C.
Sociological and demographic change may appear in
such factors as decreasing family size.
D.
Economic change brings increasing levels of affluence in
the short run but economic cycles and price changes in
the long run.
Answer:
D
Question:
Leading companies generate a substantial portion of
their sales from products less than _____ years old.
Answer:
5
Question:
The objective of ________ is to develop a product strategy
that meets the demands of the market place with a
competitive advantage.
Answer:
Product decision
Question:
What phase in the product lifecycle is defined by unusual
expenditures for research, product development, process
modification and enhancement, and supplier
development?
Answer:
Introductory phase
Question:
What phase in the product lifecycle is defined by product
design beginning to stabilize and the necessity of
effective forecasting of capacity requirements?
, Answer:
Growth phase
Question:
What phase in the product lifecycle is defined by
established competitors, high volume, innovative
production, improved cost control, reduction in options,
and paring down the product line?
Answer:
Maturity phase
Question:
In what phase of the product lifecycle are dying products
terminated?
Answer:
Decline phase
Question:
What lists products in descending order of their
individual dollar contribution to the firm and the total
annual dollar contribution of the product?
Answer:
Product-by-value analysis
Question:
What are companies, individuals, or organizations that are
well ahead of market trends and have needs that go far
beyond those of the average user?
Answer:
Lead users
Question:
What refers to determining what will satisfy the customer
and translating the customer desires into the target
design?
Answer:
Quality function deployment (QFD)
Question:
What tool of QFD utilizes a planning matrix to relate
customer wants to how the firm is going to meet the
wants?
Answer:
House of quality
Question:
What are the 7 steps of building a house of quality?
Answer:
