These notes are compiled from SACAI November 2019, 2020, 2021 & 2022 question papers. DBE NOV 2022, EC/NOVEMBER 2022, EC/NOVEMBER 2020.
TOURISM: GRADE 11wcedeportal.co.za/eresource/195971.@SACAI TASK 4_T3/2023. @SACAI T3_Test 2023.IMAGES: CANVA.COM
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Juffrou Ansie
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Contents
LOCAL, REGIONAL AND INTERNATIONAL TOURISM ........................................................ 4
TOURIST ATTRACTIONS ................................................................................................. 8
MAPWORK AND TOUR PLANNING................................................................................ 19
THE MARKETING BUDGET............................................................................................ 30
FOREIGN CURRENCY TRADING ................................................................................... 33
COMMUNICATION AND CUSTOMER SERVICE............................................................... 39
Luanda The capital of Angola
Heritage Valuable items such as historical buildings that have been passed
down from previous generations and form part of the history of a
group or a nation
Neighbouring An entrance or departure point to or from a region or a country is
countries' called a gateway.
gateways / A major airport or gateway for international and domestic
"Gateways" travellers, facilitating air transport connections.
OR Tambo OR Tambo International Airport is South Africa's main gateway for
International international air travellers.
Airport
Foreign exchange The process of converting one currency to another.
trading
Land travel markets Land travel markets are countries where at least 60% of inbound
tourists enter the country by land (Botswana, Lesotho, Malawi,
Mozambique, Namibia, Swaziland, Zambia and Zimbabwe)
Air travel markets Air travel markets are countries where at least 60% of inbound tourists
enter the country by air.
Namibia The Fish River Canyon attracts tourists to Namibia. The capital of
Namibia is Windhoek.
Makhanda The annual National Arts Festival held in Makhanda attracts many
local tourists.
Scheduled tour A tour that is planned to depart on a regular basis, regardless of the
number of tourists booked on it.
Exhibition An example of a promotional advertising technique (below the line)
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Shoulder season A travel season between peak and off-peak seasons,
especially spring and fall, when rates tend to be
relatively low.
Mozambique and These SADC countries border the Indian Ocean on the east.
Tanzania
A market segment A market segment is another name for a group of tourism
customers who are similar and share similar characteristics.
Travel organiser A tour operator forms part of the travel organiser sector of the
sector tourism industry.
An itinerary An itinerary is a schedule including dates, times, activities and
accommodation for a tour
Marketing Marketing is the process of promoting tourism products and
services to potential customers.
Namaste Usually said with a slight bow and clasped hands
Kosher A term to describe food that complies with a strict set of dietary
rules in Judaism
Bow A Japanese display of respect, regret, gratitude and greeting
Etosha National Namibia's most popular park for wildlife, which is also
Park characterized by a large salt pan.
Tsodilo Hills This attraction has one of the highest
concentrations of rock art in the world.
Lake Kariba The largest man-made lake in the world along the border between
Zambia and Zimbabwe.
Bazaruto Island A luxurious, tropical holiday destination located
Group near the southern coast of Mozambique.
Royal Hills of An important spiritual and historical site for the citizens of
Ambohimanga Madagascar
Mkhaya Nature This park is home to the largest population of black rhinos in the
Reserve Kingdom of Eswatini.
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CATHSSETA To ensure that your client always receives the best service, regular
in-service training must be conducted. The institution CATHSSETA
is used, which offers this skills development to people.
The Vredefort The Vredefort Dome is currently the largest and one of the oldest
Dome meteorite impact sites in the world.
Grade I Grade I sites are National Heritage Sites and are managed by the
South African Heritage Resources Agency.
MICE tourism MICE tourism refers to business tourism. Meetings, Incentives,
Conferences and Events/Exhibitions
Bank selling rate • The exchange rate at which the currency dealer sells foreign
(BSR) notes.
• The rate at which foreign exchange dealers, e.g. commercial
banks, will sell foreign currency.
Bank buying rate The exchange rate at which the currency dealer, e.g. commercial
(BBR) banks, buys foreign currency.
Peak season The busiest travel season. Prices are usually higher and tourist
areas are crowded.
Off-peak season The quietest travel season. Prices are usually lower and fewer
tourists travel.
Shoulder season Shoulder season is the time between a destination’s peak season
and off-peak season. It is usually less busy than peak season and
may be more affordable for tourists.
Fluctuations Changes or movements in the exchange rate.
Strong rand The rand has more value against another currency.
Weak rand The rand has less value against another currency.
LOCAL, REGIONAL AND INTERNATIONAL
TOURISM
Regional tourism
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