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PUR 3000 LATEST STUDY ANSWERS AND QUESTIONS SET A.pdf

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PUR 3000 LATEST STUDY ANSWERS AND QUESTIONS SET A.pdf

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PUR 3000 LATEST STUDY ANSWERS AND
QUESTIONS SET A+
✔✔Material information - ✔✔Any information that could influence the market value of a
company or its products.

✔✔Misappropriation of personality - ✔✔The unauthorized use of the name or likeness
of a person in order to sell one's goods or services.

✔✔Patent - ✔✔Claim to intellectual property rights of an invention.

✔✔Plagiarism - ✔✔Presenting someone else's words or ideas as one's own.

✔✔Public figure - ✔✔Someone "of general fame or notoriety in the community" who is
subject to less protection in libel cases than a private individual.

✔✔Securities and Exchange Commission - ✔✔U.S. federal agency responsible for
regulating financial activities and investing.

✔✔Sunshine law - ✔✔State law that stipulates which documents and records must be
open to the public and which meetings and events must be open.

✔✔Trade secret - ✔✔Business information that is not generally known to the public and
not readily available to others who could profit from its disclosure or use.

✔✔Defamation - ✔✔False communication that injures someone's reputation.

✔✔Libel - ✔✔Written or otherwise recorded false communication that injures someone's
reputation.

✔✔Slander - ✔✔Oral communication that is false and injures someone's reputation.

✔✔Privacy - ✔✔The right to be left alone or the right to control access to your personal
information.

, ✔✔Copyright - ✔✔Claim to intellectual property rights of an original work of authorship
including rights to reproduce, distribute, perform, display, license and so on.

✔✔Copyright infringement - ✔✔Use of protected works without proper permission from
the copyright holder.

✔✔Trademark - ✔✔Word, name, phrase, symbol or design used to distinguish a
product or service from others in the competitive marketplace.

✔✔Lobbying Act - ✔✔Guidelines for lobbyists, requiring registration with the
Commissioner of Lobbying and setting rules for accountability and transparency.

✔✔Employee & Labor Relations - ✔✔Refers to any dealings between the organization
and its employees regarding the terms and conditions of employment

✔✔Non-disclosure agreement - ✔✔A contract that enjoins a party not to disclose certain
information.

✔✔Noncompete agreement - ✔✔A contract limiting a party from competing with a
business after termination of employment or completion of a business sale.

✔✔Artificial intelligence - ✔✔A machine's ability to mimic human behavior and
intelligence, like learning or solving problems.

✔✔Brand advocate - ✔✔A person who is loyal to your brand and speaks favorably
about your brand to others.

✔✔Community management - ✔✔The process of listening to, engaging and moderating
online communities and those who make up those communities.

✔✔Content curation - ✔✔The process of gathering and sharing content from reputable
sources or users.

✔✔Freelancers - ✔✔People who work on a project-byproject basis instead of working
more permanently for a single employer (e.g., freelance writers, photographers, video
producers).

✔✔Geolocation - ✔✔Function of communication devices that identifies the specific
geographic location of the device.

✔✔Influencer - ✔✔Trusted individual who can influence the opinions of established
social media audiences.

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