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Principles of management 2

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32 pages
2026/2027 Written for academic year
Institution Davidson College
Course BUS 137
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These presentations cover the basics of management, including planning, strategy, decision-making, and business ethics. They explain how businesses set goals, create mission and vision statements, analyze competitors and the business environment, make decisions, and act ethically and responsibly. Important topics include SMART goals, MBO, benchmarking, PESTEL, SWOT, Porter’s Five Forces, competitive advantage, decision trees, group decision-making, business ethics, social responsibility, and ethical decision-making.

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Principles of Management
Module 3: Planning and Mission

,Module Learning Outcomes

Explain how managers align the planning process with company mission, vision,
and values

3.1: Distinguish between mission, vision, and values
3.2: Explain the pros and cons of planning
3.3: Explain the stages of the planning cycle
3.4: List and describe the types of plans and common planning tools

,Mission, Vision, and Values

, Learning Outcomes: Mission, Vision, and Values

3.1: Distinguish between mission, vision, and values
3.1.1: Distinguish between mission and vision in business
3.1.2: Explain how a values statement can support the goals of an organization

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Uploaded on
August 30, 2026
Number of pages
32
Written in
2026/2027
Type
Essay
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Unknown
Grade
A+
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