Globus 201 Final Exam Questions and Essays wi
k k k k k k k
th 100% Correct Answers 2026/2027
k k k k
1.kThek"BRICS"knationskincludekallkEXCEPT:
A.kBrazil
B.kRussia
C.kIndia
D.kMexico
CorrectkAnswer:kD
Rationale:kBRICSkstandskforkBrazil,kRussia,kIndia,kChina,kandkSouthkAfrica.kMexicokisknotkpar
tkofkthiskgrouping.
2.kInkGlobus,k"marketksegmentation"kinvolves:
A.kTreatingkallkcustomersktheksame
B.kDividingkthekmarketkintokdistinctkcustomerkgroups
C.kTargetingkonlykonekcustomerksegment
D.kIgnoringkcustomerkdifferences
CorrectkAnswer:kB
Rationale:kMarketksegmentationkiskthekprocesskofkdividingkakbroadkconsumerkorkbusinessk
marketkintoksub-groupskofkconsumerskwithksimilarkneedskorkcharacteristics.
3.kInkGlobus,k"transferkpricing"kreferskto:
A.kPricingkproductskforkdomesticksales
B.kPricingktransactionskbetweenksubsidiarieskofktheksamekcompany
C.kSettingkretailkpriceskforkconsumers
D.kPricekcontrolskbykgovernments
CorrectkAnswer:kB
Rationale:kTransferkpricingkinvolvesksettingkpriceskforktransactionskbetweenkrelatedkentitie
skwithinkakmultinationalkcorporation.
4.kThek"globalkmatrixkstructure"kinkorganizationskcombines:
,A.kFunctionalkandkgeographickstructures
B.kOnlykfunctionalkdepartments
C.kOnlykgeographickdivisions
D.kOnlykproductkdivisions
CorrectkAnswer:kA
Rationale:kThekmatrixkstructurekcombineskfunctionalkandkgeographickorkproduct-
basedkreportingklinesktokfacilitatekcoordinationkacrosskglobalkoperations.
5.kInkGlobus,k"corporateksocialkresponsibility"kinvolves:
A.kMaximizingkprofitskonly
B.kIgnoringkenvironmentalkconcerns
C.kConsideringksocialkandkenvironmentalkimpacts
D.kFocusingkonlykonkshareholderkreturns
CorrectkAnswer:kC
Rationale:kCSRkinvolveskbusinesseskconsideringktheirkimpactkonksocietykandkthekenvironm
entkinkadditionktokpursuingkprofit.
6.kThek"WTO"kiskresponsiblekfor:
A.kSettingkinternationalktaxkpolicies
B.kRegulatingkinternationalktradekagreements
C.kEnforcingkdomesticklaws
D.kManagingkglobalkcurrencies
CorrectkAnswer:kB
Rationale:kThekWorldkTradekOrganizationkoverseeskinternationalktradekagreementskandkre
solvesktradekdisputeskbetweenkmemberknations.
7.kInkGlobus,k"technologicalkinnovation"kaffects:
A.kOnlykproductionkprocesses
B.kOnlykproductkfeatures
C.kBothkproductionkprocesseskandkproductkfeatures
D.kOnlykmarketingkmethods
, CorrectkAnswer:kC
Rationale:kTechnologykaffectskbothkhowkproductskarekmadek(productionkprocesses)kandkw
hatkproductskcankdok(productkfeatures).
8.kThek"eclectickparadigm"kinkinternationalkbusinesskincludes:
A.kLocation-specifickadvantageskonly
B.kOwnershipkadvantageskonly
C.kInternalizationkadvantageskonly
D.kAllkthree:kownership,klocation,kandkinternalization
CorrectkAnswer:kD
Rationale:kDunning'skeclectickparadigmkexplainskFDIkthroughkthreekadvantages:kownershi
pk(firm-specific),klocationk(country-
specific),kandkinternalizationk(benefitskofkinternalkoperations).
9.kInkGlobus,k"brandkpositioning"kreferskto:
A.kProductkplacementkinkstores
B.kHowkakbrandkiskperceivedkinkthekmarket
C.kPackagingkdesignkonly
D.kAdvertisingkslogankonly
CorrectkAnswer:kB
Rationale:kBrandkpositioningkiskthekstrategyktokcreatekakdistinctkperceptionkofkthekbrandkink
thekmindskofkconsumerskrelativektokcompetitors.
10.kCompetitivekrivalrykintensitykdependskon:
A.kOnlyktheknumberkofkcompetitors
B.kOnlykthekmarketkgrowthkrate
C.kBothknumberkofkcompetitorskandkmarketkgrowthkrate
D.kNeitherkfactor
CorrectkAnswer:kC
Rationale:kCompetitivekrivalrykintensitykdependskonktheknumberkofkcompetitorskandkthekgr
owthkratekofkthekmarket,kamongkotherkfactors.
11.kThek"GLOBE"kculturalkframeworkkincludeskdimensionsksuchkas:
k k k k k k k
th 100% Correct Answers 2026/2027
k k k k
1.kThek"BRICS"knationskincludekallkEXCEPT:
A.kBrazil
B.kRussia
C.kIndia
D.kMexico
CorrectkAnswer:kD
Rationale:kBRICSkstandskforkBrazil,kRussia,kIndia,kChina,kandkSouthkAfrica.kMexicokisknotkpar
tkofkthiskgrouping.
2.kInkGlobus,k"marketksegmentation"kinvolves:
A.kTreatingkallkcustomersktheksame
B.kDividingkthekmarketkintokdistinctkcustomerkgroups
C.kTargetingkonlykonekcustomerksegment
D.kIgnoringkcustomerkdifferences
CorrectkAnswer:kB
Rationale:kMarketksegmentationkiskthekprocesskofkdividingkakbroadkconsumerkorkbusinessk
marketkintoksub-groupskofkconsumerskwithksimilarkneedskorkcharacteristics.
3.kInkGlobus,k"transferkpricing"kreferskto:
A.kPricingkproductskforkdomesticksales
B.kPricingktransactionskbetweenksubsidiarieskofktheksamekcompany
C.kSettingkretailkpriceskforkconsumers
D.kPricekcontrolskbykgovernments
CorrectkAnswer:kB
Rationale:kTransferkpricingkinvolvesksettingkpriceskforktransactionskbetweenkrelatedkentitie
skwithinkakmultinationalkcorporation.
4.kThek"globalkmatrixkstructure"kinkorganizationskcombines:
,A.kFunctionalkandkgeographickstructures
B.kOnlykfunctionalkdepartments
C.kOnlykgeographickdivisions
D.kOnlykproductkdivisions
CorrectkAnswer:kA
Rationale:kThekmatrixkstructurekcombineskfunctionalkandkgeographickorkproduct-
basedkreportingklinesktokfacilitatekcoordinationkacrosskglobalkoperations.
5.kInkGlobus,k"corporateksocialkresponsibility"kinvolves:
A.kMaximizingkprofitskonly
B.kIgnoringkenvironmentalkconcerns
C.kConsideringksocialkandkenvironmentalkimpacts
D.kFocusingkonlykonkshareholderkreturns
CorrectkAnswer:kC
Rationale:kCSRkinvolveskbusinesseskconsideringktheirkimpactkonksocietykandkthekenvironm
entkinkadditionktokpursuingkprofit.
6.kThek"WTO"kiskresponsiblekfor:
A.kSettingkinternationalktaxkpolicies
B.kRegulatingkinternationalktradekagreements
C.kEnforcingkdomesticklaws
D.kManagingkglobalkcurrencies
CorrectkAnswer:kB
Rationale:kThekWorldkTradekOrganizationkoverseeskinternationalktradekagreementskandkre
solvesktradekdisputeskbetweenkmemberknations.
7.kInkGlobus,k"technologicalkinnovation"kaffects:
A.kOnlykproductionkprocesses
B.kOnlykproductkfeatures
C.kBothkproductionkprocesseskandkproductkfeatures
D.kOnlykmarketingkmethods
, CorrectkAnswer:kC
Rationale:kTechnologykaffectskbothkhowkproductskarekmadek(productionkprocesses)kandkw
hatkproductskcankdok(productkfeatures).
8.kThek"eclectickparadigm"kinkinternationalkbusinesskincludes:
A.kLocation-specifickadvantageskonly
B.kOwnershipkadvantageskonly
C.kInternalizationkadvantageskonly
D.kAllkthree:kownership,klocation,kandkinternalization
CorrectkAnswer:kD
Rationale:kDunning'skeclectickparadigmkexplainskFDIkthroughkthreekadvantages:kownershi
pk(firm-specific),klocationk(country-
specific),kandkinternalizationk(benefitskofkinternalkoperations).
9.kInkGlobus,k"brandkpositioning"kreferskto:
A.kProductkplacementkinkstores
B.kHowkakbrandkiskperceivedkinkthekmarket
C.kPackagingkdesignkonly
D.kAdvertisingkslogankonly
CorrectkAnswer:kB
Rationale:kBrandkpositioningkiskthekstrategyktokcreatekakdistinctkperceptionkofkthekbrandkink
thekmindskofkconsumerskrelativektokcompetitors.
10.kCompetitivekrivalrykintensitykdependskon:
A.kOnlyktheknumberkofkcompetitors
B.kOnlykthekmarketkgrowthkrate
C.kBothknumberkofkcompetitorskandkmarketkgrowthkrate
D.kNeitherkfactor
CorrectkAnswer:kC
Rationale:kCompetitivekrivalrykintensitykdependskonktheknumberkofkcompetitorskandkthekgr
owthkratekofkthekmarket,kamongkotherkfactors.
11.kThek"GLOBE"kculturalkframeworkkincludeskdimensionsksuchkas:
