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WGU C201 BUSINESS ACUMEN OBJECTIVE ASSESSMENT FINAL PAPER COMPLETE QUESTIONS AND ANSWERS VERIFIED PREPARATION

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WGU C201 BUSINESS ACUMEN OBJECTIVE ASSESSMENT FINAL PAPER COMPLETE QUESTIONS AND ANSWERS VERIFIED PREPARATION

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WGU C201 BUSINESS ACUMEN OBJECTIVE
ASSESSMENT FINAL PAPER COMPLETE
QUESTIONS AND ANSWERS VERIFIED
PREPARATION

◉ Balanced Budget.
Answer: situation in which total revenues raised by taxes and fees
equal total proposed government spending for the year


◉ Business (B2B) Product.
Answer: good or service purchased to be used, either directly or
indirectly, in the production of other goods for resale


◉ Business Intelligence.
Answer: activities and technologies for gathering, storing, and
analyzing data to make better competitive decisions


◉ Capital Structure.
Answer: mix of a firm's debt and equity capital


◉ Capitalism.

,Answer: economic system that rewards firms for their ability to
perceive and serve the needs and demands of consumers; also called
Private Enterprise System


◉ Private Enterprise System.
Answer: economic system that rewards firms for their ability to
perceive and serve the needs and demands of consumers; also called
Capitalism


◉ Category Advisor.
Answer: vendor that is designated by the business customer as the
major supplier to assume responsibility for dealing with all the
other vendors for a project and presenting the entire package to the
business buyer


◉ Cause Advertising.
Answer: form of institutional advertising that promotes a specific
viewpoint on a public issue as a way to influence public opinion and
the legislative process


◉ Cause Marketing.
Answer: marketing that promotes a cause or social issue, such as
preventing child abuse, anti-littering efforts, and stop smoking
campaigns

,◉ Centralization.
Answer: decision making based at the top of the management
hierarchy


◉ Chain of Command.
Answer: set of relationships that indicates who directs which
activities and who reports to whom


◉ Chief Information Officer (CIO).
Answer: executive responsible for managing a firm's information
system and related computer technologies


◉ Cloud Computing.
Answer: powerful servers store applications software and databases
for users to access the software and databases via the Web using
anything from a PC to a smart phone


◉ Cobranding.
Answer: cooperative arrangement in which two or more businesses
team up to closely link their names on a single product


◉ Comarketing.
Answer: cooperative arrangement in which two businesses jointly
market each other's products

, ◉ Committee Organization.
Answer: organizational structure that places authority and
responsibility jointly in the hands of a group of individuals rather
than a single manager


◉ Common Stock.
Answer: basic form of corporate ownership


◉ Communism.
Answer: economic system in which all property would be shared
equally by the people of a community under the direction of a strong
central government


◉ Competitive Differentiation.
Answer: unique combination of organizational abilities, products,
and approaches that sets a company apart from competitors in the
minds of customers


◉ Competitive Pricing-Strategy.
Answer: strategy that tries to reduce the emphasis on price
competition by matching other firms' prices and concentrating their
own marketing efforts on the product, distribution, and promotional
elements of the marketing mix

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