MIS 200 Exam 3 UA Tian Test
Questions and Answers.
________ is the use of information technology to support the sharing of content among
networks of users. - Answer Social Media
A ________ is an information system that supports the sharing of content among networks of
users. - Answer social media information system (SIMS)
Social media (SM) communities differ from communities in the past because SM communities
are ________. - Answer formed based on mutual interests
A(n) ________ is an inducement to social media users for passing communications along
through different tiers of communities in social media. - Answer viral hook
Social ________ provide platforms that enable the creation of social networks or social
relationships among people with common interests. - Answer media providers
Social media (SM) providers host the SM presence using ________ in the cloud. - Answer
elastic servers
Which of the following social media (SM) providers has the largest number of users? - Answer
Facebook
Alisha's startup has another record month. She posts pictures of her best-selling handbag to
Facebook and Instagram. Her friends and customers leave her positive comments. Alisha's post
and her friends' comments are an example of ________. - Answer content data
The storage of ________ differentiates social media information systems (SMIS) from website
applications. - Answer connection data
________ activities are supported by structured process. - Answer operations and
manufacturing
Which of the following statements is true about social CRM? - Answer each customer crafts
his or her own relationship with the company
Marco recently bought a smartphone from Bluetex, a leading electronics company. He was very
disappointed with the low battery backup of the phone and posted his reviews on Facebook.
, Steve, one of Marco's friends, had a similar experience with Bluetex, and he added to Marco's
negative comments about the product. The primary risk Bluetex faces in this situation is the
________. - Answer loss of control
Which of the following is a significant risk of using social media for inbound and outbound
logistics? - Answer loss of privacy
Worn-In Shoes is planning to launch its new range of trekking shoes. It has invited customers
and trekking enthusiasts on its Facebook page to give suggestions about the features of the new
product. The suggested features would then be used to manufacture customized trekking
shoes. In this scenario, Worn-In Shoes is practicing ________. - Answer crowdsourcing
Which of the following is a risk associated with using social media in human resources to form
conclusions about employees? - Answer possibility of error on the site
Which of the following terms refers to the investment of resources for future profit? - Answer
capital
________ is the investment in social relations with the expectation of returns in the
marketplace. - Answer social capital
Sasha spends considerable time and money getting a project management certification. In this
example, Sasha invests in ________. - Answer human capital
Anthony is in his senior year of college. He spends time creating a LinkedIn page so recruiters
can more easily find him. He also goes to the university sponsored "meet the firms" nights to
become more acquainted with people in the corporate world. In this scenario, Anthony is
investing in his ________. - Answer social capital
Social media is static in nature, and its process flow can be designed initially by the
organizations. - Answer false
Organizations such as Facebook, LinkedIn, and Twitter are termed social media __________,
since they provide the platforms that enable the creation of social networks. - Answer
providers
Social media data consists of two components: __________. - Answer content and
connection
__________ enables the relationship between customers and organizations to emerge in a
dynamic process as both parties create and process content. - Answer social CRM
Questions and Answers.
________ is the use of information technology to support the sharing of content among
networks of users. - Answer Social Media
A ________ is an information system that supports the sharing of content among networks of
users. - Answer social media information system (SIMS)
Social media (SM) communities differ from communities in the past because SM communities
are ________. - Answer formed based on mutual interests
A(n) ________ is an inducement to social media users for passing communications along
through different tiers of communities in social media. - Answer viral hook
Social ________ provide platforms that enable the creation of social networks or social
relationships among people with common interests. - Answer media providers
Social media (SM) providers host the SM presence using ________ in the cloud. - Answer
elastic servers
Which of the following social media (SM) providers has the largest number of users? - Answer
Alisha's startup has another record month. She posts pictures of her best-selling handbag to
Facebook and Instagram. Her friends and customers leave her positive comments. Alisha's post
and her friends' comments are an example of ________. - Answer content data
The storage of ________ differentiates social media information systems (SMIS) from website
applications. - Answer connection data
________ activities are supported by structured process. - Answer operations and
manufacturing
Which of the following statements is true about social CRM? - Answer each customer crafts
his or her own relationship with the company
Marco recently bought a smartphone from Bluetex, a leading electronics company. He was very
disappointed with the low battery backup of the phone and posted his reviews on Facebook.
, Steve, one of Marco's friends, had a similar experience with Bluetex, and he added to Marco's
negative comments about the product. The primary risk Bluetex faces in this situation is the
________. - Answer loss of control
Which of the following is a significant risk of using social media for inbound and outbound
logistics? - Answer loss of privacy
Worn-In Shoes is planning to launch its new range of trekking shoes. It has invited customers
and trekking enthusiasts on its Facebook page to give suggestions about the features of the new
product. The suggested features would then be used to manufacture customized trekking
shoes. In this scenario, Worn-In Shoes is practicing ________. - Answer crowdsourcing
Which of the following is a risk associated with using social media in human resources to form
conclusions about employees? - Answer possibility of error on the site
Which of the following terms refers to the investment of resources for future profit? - Answer
capital
________ is the investment in social relations with the expectation of returns in the
marketplace. - Answer social capital
Sasha spends considerable time and money getting a project management certification. In this
example, Sasha invests in ________. - Answer human capital
Anthony is in his senior year of college. He spends time creating a LinkedIn page so recruiters
can more easily find him. He also goes to the university sponsored "meet the firms" nights to
become more acquainted with people in the corporate world. In this scenario, Anthony is
investing in his ________. - Answer social capital
Social media is static in nature, and its process flow can be designed initially by the
organizations. - Answer false
Organizations such as Facebook, LinkedIn, and Twitter are termed social media __________,
since they provide the platforms that enable the creation of social networks. - Answer
providers
Social media data consists of two components: __________. - Answer content and
connection
__________ enables the relationship between customers and organizations to emerge in a
dynamic process as both parties create and process content. - Answer social CRM
