BUSINESS ESSENTIALS CANADIAN EDITION
EBERT GRIFFIN STARKE DRACOPOULOS
TEST BANK SOLVED QUESTIONS WITH
CORRECT ANSWERS GRADED A+
⩥ Proprietary information.
Answer: Private information that belongs to an organization and cannot
be released to the public.
⩥ Staffing.
Answer: A human resources management activity that involves
recruiting, interviewing, hiring, orienting, and dealing with job changes
for a company's employees.
⩥ Strategic planning.
Answer: Long-range planning (three to five years) for the company as a
whole.
⩥ Tactical planning.
Answer: Short-range planning (one year) of specific actions the business
will take.
⩥ Technical skills.
,Answer: Ability to understand the specialized aspects of jobs.
⩥ Top-level management.
Answer: All managers who are responsible for the operation of the
company or a business unit.
⩥ Trade secret.
Answer: Undisclosed information within a particular business or
industry
⩥ Corporate culture.
Answer: The values and ideals that an organization encourages among
its employees.
⩥ Courtesy.
Answer: Polite behavior; good manners.
⩥ Customer loyalty.
Answer: The customer's preference for a business; usually expressed in
regular purchases from the business.
⩥ Customer relations.
,Answer: All the activities a business engages in to interact with its
customers.
⩥ Customer service.
Answer: Activities and benefits provided by a business to its customers
to create goodwill and customer satisfaction.
⩥ Customer-centric.
Answer: Focused on customer needs and wants.
⩥ Internal customers.
Answer: The people (i.e., employees) who work cooperatively together
to achieve business goals.
⩥ Patronage.
Answer: Loyalty to a particular business.
⩥ Proactive.
Answer: Adapting to the environment in advance of the occurrence of
events; taking advantage of opportunities rather than reacting to
problems.
⩥ Productivity.
, Answer: The amount and the value of goods and services produced
(outputs) from set amounts of resources (inputs).
⩥ Touchpoints.
Answer: All the opportunities that businesses have to connect with
customers and reinforce their brand value.
⩥ Word-of-mouth promotion.
Answer: Promotion for a business provided by customers who tell others
of their satisfaction with the business.
⩥ Cloud storage.
Answer: Online storage that enables users to upload, store, and access
their files via the Internet; users' files are maintained by a third-party at a
remote database storage facility.
⩥ Cookies.
Answer: Text files that are put on a website visitor's hard disk and then
later retrieved during subsequent visits to the site in order to track
internet behavior. Mechanisms used by websites to track users' browsing
histories.
⩥ Data migration.
EBERT GRIFFIN STARKE DRACOPOULOS
TEST BANK SOLVED QUESTIONS WITH
CORRECT ANSWERS GRADED A+
⩥ Proprietary information.
Answer: Private information that belongs to an organization and cannot
be released to the public.
⩥ Staffing.
Answer: A human resources management activity that involves
recruiting, interviewing, hiring, orienting, and dealing with job changes
for a company's employees.
⩥ Strategic planning.
Answer: Long-range planning (three to five years) for the company as a
whole.
⩥ Tactical planning.
Answer: Short-range planning (one year) of specific actions the business
will take.
⩥ Technical skills.
,Answer: Ability to understand the specialized aspects of jobs.
⩥ Top-level management.
Answer: All managers who are responsible for the operation of the
company or a business unit.
⩥ Trade secret.
Answer: Undisclosed information within a particular business or
industry
⩥ Corporate culture.
Answer: The values and ideals that an organization encourages among
its employees.
⩥ Courtesy.
Answer: Polite behavior; good manners.
⩥ Customer loyalty.
Answer: The customer's preference for a business; usually expressed in
regular purchases from the business.
⩥ Customer relations.
,Answer: All the activities a business engages in to interact with its
customers.
⩥ Customer service.
Answer: Activities and benefits provided by a business to its customers
to create goodwill and customer satisfaction.
⩥ Customer-centric.
Answer: Focused on customer needs and wants.
⩥ Internal customers.
Answer: The people (i.e., employees) who work cooperatively together
to achieve business goals.
⩥ Patronage.
Answer: Loyalty to a particular business.
⩥ Proactive.
Answer: Adapting to the environment in advance of the occurrence of
events; taking advantage of opportunities rather than reacting to
problems.
⩥ Productivity.
, Answer: The amount and the value of goods and services produced
(outputs) from set amounts of resources (inputs).
⩥ Touchpoints.
Answer: All the opportunities that businesses have to connect with
customers and reinforce their brand value.
⩥ Word-of-mouth promotion.
Answer: Promotion for a business provided by customers who tell others
of their satisfaction with the business.
⩥ Cloud storage.
Answer: Online storage that enables users to upload, store, and access
their files via the Internet; users' files are maintained by a third-party at a
remote database storage facility.
⩥ Cookies.
Answer: Text files that are put on a website visitor's hard disk and then
later retrieved during subsequent visits to the site in order to track
internet behavior. Mechanisms used by websites to track users' browsing
histories.
⩥ Data migration.
