BUS 623
Beefsteak: Recruiting & Selecting
BUS 623: Human Capital Management Using Applied Psychology
Beefsteak: Recruiting &
Selecting
Beefsteak is a futuristic vision of a legendary brainchild restaurateur and chef José Andrés. Beefsteak is an avant-garde, fast casual restaurant that is putting vegetables center stage in their amazing cuisines. They take veggies from side dish to star with veggie bowls and salads with names like Hokey Beet Poke bowl and the Oh S’Napa salad. To continue their company mission and improve growth the ThinkFoodGroup must use a selection and recruiting practice to ensure they hire those who have a similar passion for food and meld with the company culture.
Company Profile and Business
Model
When Chef José Andrés appeared on the scene and had gained popularity with the introduction of Spanish tapas to the public. These Tapas or small portions of the Spanish dishes can be either a meal or an appetizer and can be served hot or cold. After Chef José Andrés burst culinary scene in America, he was focused on changing the way Americans eat vegetables, he wanted them to eat them because they want to not because they need to. ThinkFoodGroup has opened over thirty locations consisting of food trucks and restaurants this has earned them two Michelin stars and four Bib Gourmands, as well as the creation of World Central Kitchen which provides disaster relief culinary training and provides food to schools ((Beefsteak by José Andrés: Farm-Fresh Vegetables, Hearty Grains, Crisp Greens, n.d.).
Some of the current locations of Beefsteak are located in Washington D.C., Maryland, Chicago, Cleveland, Miami, they are looking forward to further expansion over the next few years. Their major draw is the utilization of the unsung power of veggies with sauces, grains, and the occasional meat (protein) offering. Their overall business model is a simple one to provide highly nutritious meals at a face pace with lines moving customers through at a speed of three minutes from start to completion. Locations are placed intentionally near college campuses and
hospitals to offer healthy foods at affordable prices, offering sandwiches, bowls, and salads which facilitates future growth.
Recruiting Strategy
In order to promote the future growth of Beefsteak they will need to be able to attract the best talent to operate their future facilities. For this they will need to develop an applicant pool, to access the skills, attributes, and any talents that all candidates will need to fit the job. The first step is sourcing applicants to access the amount of need employees to hire to run the operation, the different skills that candidates will need and the time frame which they will need to hire and train (Cascio & Aguinis, 2019). They will also need to hire management as they will likely not have an internal pool of candidates to choose from. One major thing to consider in opening a new location is it probably in a new town and most of the applicants would have never heard of Beefsteak. It would be prudent to use social media to help spread positive opinions about the restaurant, while also using job boards as well as other sources to create positive vibes about the organization as doing so would help to attract top talent (Catano & Morrow Hines, 2016). When advertising for employment opportunities the company’s culture and mission about a fast casual dining experience where vegetables are the main attraction of the dishes. Also including the disaster relief and how Chef Andrés uses his World Central Kitchen to also provide nutrition across the world. Giving the candidates an overview of the mission of the organization will give them the opportunity to see if they are a fit for the culture and have the requirements for employment with the company. This can be an effective way to help with the hiring of employees as the cost of recruiting, training, and the benefits for new employees can be expensive, it can also
Beefsteak: Recruiting & Selecting
BUS 623: Human Capital Management Using Applied Psychology
Beefsteak: Recruiting &
Selecting
Beefsteak is a futuristic vision of a legendary brainchild restaurateur and chef José Andrés. Beefsteak is an avant-garde, fast casual restaurant that is putting vegetables center stage in their amazing cuisines. They take veggies from side dish to star with veggie bowls and salads with names like Hokey Beet Poke bowl and the Oh S’Napa salad. To continue their company mission and improve growth the ThinkFoodGroup must use a selection and recruiting practice to ensure they hire those who have a similar passion for food and meld with the company culture.
Company Profile and Business
Model
When Chef José Andrés appeared on the scene and had gained popularity with the introduction of Spanish tapas to the public. These Tapas or small portions of the Spanish dishes can be either a meal or an appetizer and can be served hot or cold. After Chef José Andrés burst culinary scene in America, he was focused on changing the way Americans eat vegetables, he wanted them to eat them because they want to not because they need to. ThinkFoodGroup has opened over thirty locations consisting of food trucks and restaurants this has earned them two Michelin stars and four Bib Gourmands, as well as the creation of World Central Kitchen which provides disaster relief culinary training and provides food to schools ((Beefsteak by José Andrés: Farm-Fresh Vegetables, Hearty Grains, Crisp Greens, n.d.).
Some of the current locations of Beefsteak are located in Washington D.C., Maryland, Chicago, Cleveland, Miami, they are looking forward to further expansion over the next few years. Their major draw is the utilization of the unsung power of veggies with sauces, grains, and the occasional meat (protein) offering. Their overall business model is a simple one to provide highly nutritious meals at a face pace with lines moving customers through at a speed of three minutes from start to completion. Locations are placed intentionally near college campuses and
hospitals to offer healthy foods at affordable prices, offering sandwiches, bowls, and salads which facilitates future growth.
Recruiting Strategy
In order to promote the future growth of Beefsteak they will need to be able to attract the best talent to operate their future facilities. For this they will need to develop an applicant pool, to access the skills, attributes, and any talents that all candidates will need to fit the job. The first step is sourcing applicants to access the amount of need employees to hire to run the operation, the different skills that candidates will need and the time frame which they will need to hire and train (Cascio & Aguinis, 2019). They will also need to hire management as they will likely not have an internal pool of candidates to choose from. One major thing to consider in opening a new location is it probably in a new town and most of the applicants would have never heard of Beefsteak. It would be prudent to use social media to help spread positive opinions about the restaurant, while also using job boards as well as other sources to create positive vibes about the organization as doing so would help to attract top talent (Catano & Morrow Hines, 2016). When advertising for employment opportunities the company’s culture and mission about a fast casual dining experience where vegetables are the main attraction of the dishes. Also including the disaster relief and how Chef Andrés uses his World Central Kitchen to also provide nutrition across the world. Giving the candidates an overview of the mission of the organization will give them the opportunity to see if they are a fit for the culture and have the requirements for employment with the company. This can be an effective way to help with the hiring of employees as the cost of recruiting, training, and the benefits for new employees can be expensive, it can also
