Question 1 points
A small business is NOT characterized by:
Question options:
being independently owned.
having fewer than 100 employees.
engaging in innovative practices.
having little impact on its industry.
Question 2 points
Small businesses employ over ________ of all
private workers.
Question options:
90 percent
25 percent
50 percent
75 percent
Question 3 points
Which of these is NOT a characteristic of
entrepreneurial ventures?
Question options:
Little impact on industry
Innovative practices
Pursue opportunities
Have growth and profitability as main goals
Question 4 points
Charles Hanson just opened Chuck's Bikes and
Trikes, a motorcycle repair facility. Charles has 25
employees even though the repair facility is
located in a small rural town. Chuck's Bikes and
Trikes is an example of:
Question options:
an entrepreneurial venture.
a small business.
an innovative business.
All of the answer choices are correct.
Question 5 points
, A strategic practice in which for-profit businesses
link up with a social cause that fits in well with the
company's product or service is referred to as:
Question options:
licensing.
franchising.
cause-related marketing.
strategic piggybacking.
Question 6 points
To evaluate strategy, there must be a connection
between the evaluation and the ________ of the not-
for-profit organization.
Question options:
revenues
goals
objectives (moderate)
goals and objectives
Question 7 points
The strategy that has the primary intent to
enhance the image of the supporting company is
known as:
Question options:
cause-related marketing.
not-for-profit marketing alliances.
licensing.
direct investment.
Question 8 points
An example of a cause-related NFP is:
Question options:
Camp Fire.
the University of Minnesota.
Save the Whales.
Bill and Melinda Gates Foundation.
Question 9 points