COMM 100 KEY PREDICTED EXAM HIGH-YIELD
TOPICS SUMMARY 2026
◉ What is the correct order of scientific inquiry?
Answer: Ask testable questions → systematic observation → develop
answers
◉ What makes a research question testable?
Answer: It can be measured or answered using evidence and
observation
◉ What is qualitative research?
Answer: Research focused on descriptions, experiences, and
meanings
◉ What is quantitative research?
Answer: Research focused on numerical data and measurement
◉ What is ethnography?
Answer: The study of social interaction from the inside through
participant observation
, ◉ What is content analysis?
Answer: Quantitative textual analysis based on objective
categorization
◉ What is a weakness of textual analysis?
Answer: It can lack objectivity and generalizability
◉ What is an independent variable?
Answer: The variable researchers manipulate in an experiment
◉ What is a dependent variable?
Answer: The variable measured in an experiment
◉ What is qualitative data?
Answer: Descriptive, non-numerical information
◉ What is the difference between hearing and listening?
Answer: Listening is active meaning-making while hearing is the
passive physical perception of sound
◉ What does the 'I' in the HURIER model stand for?
Answer: Interpreting
TOPICS SUMMARY 2026
◉ What is the correct order of scientific inquiry?
Answer: Ask testable questions → systematic observation → develop
answers
◉ What makes a research question testable?
Answer: It can be measured or answered using evidence and
observation
◉ What is qualitative research?
Answer: Research focused on descriptions, experiences, and
meanings
◉ What is quantitative research?
Answer: Research focused on numerical data and measurement
◉ What is ethnography?
Answer: The study of social interaction from the inside through
participant observation
, ◉ What is content analysis?
Answer: Quantitative textual analysis based on objective
categorization
◉ What is a weakness of textual analysis?
Answer: It can lack objectivity and generalizability
◉ What is an independent variable?
Answer: The variable researchers manipulate in an experiment
◉ What is a dependent variable?
Answer: The variable measured in an experiment
◉ What is qualitative data?
Answer: Descriptive, non-numerical information
◉ What is the difference between hearing and listening?
Answer: Listening is active meaning-making while hearing is the
passive physical perception of sound
◉ What does the 'I' in the HURIER model stand for?
Answer: Interpreting