C201 - BUSINESS ACUMEN
QUESTIONS AND ANSWERS WITH
COMPLETE SOLUTIONS 100%
CORRECT!!!
Organizational Management & Structure
Question: Which phase of the organizational cycle ensures that a company is
moving efficiently toward its targets and frequently leads to internal restructuring?
Answer: Evaluating results ✔️✔️
Question: What typically occurs within a workforce when leadership widens the
span of control and pushes more responsibility down the chain of command?
Answer: There is an increase in decision-making power for general employees.
✔️✔️
Question: Which two fundamental components are necessary for an organization
to operate effectively? Answer: Structure and human interaction. ✔️✔️
Question: What makes a line-based organizational model particularly useful
during times of high-pressure or crisis? Answer: It creates a straightforward,
vertical flow of command and authority. ✔️✔️
Question: When a business segments its internal teams specifically to align with
the unique needs of different client categories, what practice is it demonstrating?
Answer: Departmentalization. ✔️✔️
Which primary driver does management use for an organization's structure? -
ANSWER ✔️✔️Achievement of company goals
,Which step in the organizing process results in management grouping work
activities into units within the organization? -ANSWER ✔️✔️Departmentalization
A high-tech startup company is launching a marketing campaign for its new social
media portal by highlighting how the portal exceeds the connectivity and
collaboration capabilities of all other social media sites.
Which type of competitive advantage is this company leveraging? -ANSWER
✔️✔️Product
Which marketing strategy is devoted to maintaining continuous bottom line prices
rather than relying on short-term price-cutting tactics such as cents-off coupons,
rebates, and special sales? -ANSWER ✔️✔️Everyday low pricing
When would a pull promotional strategy enhance a competitive advantage to
market a product better than a push strategy? -ANSWER ✔️✔️When demand for the
product is driven by the end user.
Which marketing tool is often used to build effective relationship marketing
campaigns? -ANSWER ✔️✔️Affinity programs
Which element of the promotional mix has the advantage of messaging that can be
tailored for each customer, but the disadvantage of a high cost per contact? -
ANSWER ✔️✔️Personal selling
What three factors should be addressed in a successful marketing plan?
Choose 3 answers -ANSWER ✔️✔️Target market
, Sales revenue goals
Plan implementation timeline
Which three characteristics are measured in demographic segmentation?
Choose 3 answers -ANSWER ✔️✔️Race and ethnicity
Income
Household size
In which three ways does business-buying behavior differ from consumer-buying
behavior?
Choose 3 answers -ANSWER ✔️✔️A group or committee often makes decisions.
Purchasers often invite selected providers to bid on a purchase.
Buyers face organizational influences that affect their own preferences.
Which three factors suggest a product should be marketed as a specialty product?
Choose 3 answers -ANSWER ✔️✔️Priced high
Purchased infrequently
Available from a small number of retail outlets
With which two types of products does a marketing strategy rely on advertising
more than personal selling?
Choose 2 answers -ANSWER ✔️✔️Accessories to primary products
QUESTIONS AND ANSWERS WITH
COMPLETE SOLUTIONS 100%
CORRECT!!!
Organizational Management & Structure
Question: Which phase of the organizational cycle ensures that a company is
moving efficiently toward its targets and frequently leads to internal restructuring?
Answer: Evaluating results ✔️✔️
Question: What typically occurs within a workforce when leadership widens the
span of control and pushes more responsibility down the chain of command?
Answer: There is an increase in decision-making power for general employees.
✔️✔️
Question: Which two fundamental components are necessary for an organization
to operate effectively? Answer: Structure and human interaction. ✔️✔️
Question: What makes a line-based organizational model particularly useful
during times of high-pressure or crisis? Answer: It creates a straightforward,
vertical flow of command and authority. ✔️✔️
Question: When a business segments its internal teams specifically to align with
the unique needs of different client categories, what practice is it demonstrating?
Answer: Departmentalization. ✔️✔️
Which primary driver does management use for an organization's structure? -
ANSWER ✔️✔️Achievement of company goals
,Which step in the organizing process results in management grouping work
activities into units within the organization? -ANSWER ✔️✔️Departmentalization
A high-tech startup company is launching a marketing campaign for its new social
media portal by highlighting how the portal exceeds the connectivity and
collaboration capabilities of all other social media sites.
Which type of competitive advantage is this company leveraging? -ANSWER
✔️✔️Product
Which marketing strategy is devoted to maintaining continuous bottom line prices
rather than relying on short-term price-cutting tactics such as cents-off coupons,
rebates, and special sales? -ANSWER ✔️✔️Everyday low pricing
When would a pull promotional strategy enhance a competitive advantage to
market a product better than a push strategy? -ANSWER ✔️✔️When demand for the
product is driven by the end user.
Which marketing tool is often used to build effective relationship marketing
campaigns? -ANSWER ✔️✔️Affinity programs
Which element of the promotional mix has the advantage of messaging that can be
tailored for each customer, but the disadvantage of a high cost per contact? -
ANSWER ✔️✔️Personal selling
What three factors should be addressed in a successful marketing plan?
Choose 3 answers -ANSWER ✔️✔️Target market
, Sales revenue goals
Plan implementation timeline
Which three characteristics are measured in demographic segmentation?
Choose 3 answers -ANSWER ✔️✔️Race and ethnicity
Income
Household size
In which three ways does business-buying behavior differ from consumer-buying
behavior?
Choose 3 answers -ANSWER ✔️✔️A group or committee often makes decisions.
Purchasers often invite selected providers to bid on a purchase.
Buyers face organizational influences that affect their own preferences.
Which three factors suggest a product should be marketed as a specialty product?
Choose 3 answers -ANSWER ✔️✔️Priced high
Purchased infrequently
Available from a small number of retail outlets
With which two types of products does a marketing strategy rely on advertising
more than personal selling?
Choose 2 answers -ANSWER ✔️✔️Accessories to primary products
