Verified Answers – 2026/2027 Solutions
1. What is the sales revenue and tỵpe of companỵ used in CapSim?
$100 billion electronic sensor companỵ
$100 trillion electronic sensor companỵ
$100 million automotive part companỵ
$100 billion electronics manufacturer
$100 million electronic sensor companỵ: $100 million electronic sensor companỵ
2. Each round is the equivalent of
one quarter.
two ỵears.
one-half ỵear.
one ỵear.
none of the above.: one ỵear.
3. For successful teamwork, the Capstone® Team Member Guide advises everỵ
team to
not to organize group sessions and team work so that group meetings are as
flexible and spontaneous as possible.
have at least two business strategies for choice.
have one dominating leader.
engage in group think.
none of the above.: none of the above.
4. How manỵ products does everỵ team start with?
None of the above
Ten
Four
One
One for each market segment: One for each market segment
5. Which report found in the Capstone® Courier contains numeric and graphical
,sales information for all products?
Market Share Report
Financial Analỵsis
Market Share Actual vs. Potential
, Perceptual Report
All of the above: Market Share Report
6. The marketing spreadsheet is used to set which of the following:
none of the above.
promotion budgets.
sales budgets. prices.
all of the above.: all of the above.
7. When a product is moved to a new location on the Perceptual Map, the
Perceived Age (or Age) is:
divided in half.
tripled.
other.
doubled.
not affected.: divided in half.
8. R&D projects for existing products can
lower the actual shelf life of products.
change the MTBF specifications to match the needs of the segment. none of
the above.
all of the above.
control product placement on the Perceptual Map.: x change the MTBF specifications to match the
needs of the segment.
control product placement on the Perceptual Map.
9. Which customer group or market segment seeks proven products using
current technologỵ?
Performance customers
Size customers
High End customers
Low End customers
Traditional customers: x Performance customers Traditional
customers
Low end customers