Business Foundations In A Changing World - 2026 Release CANADIAN O. C. Ferrell, Geoffrey
A. Hirt, Linda Ferrell, Suzanne Iskander, Peter Mombourquette, Charissa Lee
Chapters 1-14
Chapter 1: The Dynamics of Business and Economics
SUMMARY
LEARNING OBJECTIVES
KEY TERMS AND DEFINITIONS
CONTENT OUTLINE
BOXED TEXT DISCUSSION QUESTIONS WITH SUGGESTED ANSWERS
Enter the World of Business: Wes Hall: Making Big Things Happen
Business Disruption: Nvidia Chips in with Artificial Intelligence
Responding to Business Challenges: Food Delivery Apps Crave Profit
Going Green: Inside Another Tomorrow‘s Design for Social Responsibility
Business Disruption: Competition Is Brewing in the Kombucha Market
Technology and the Economy: Big Tech is Under Big Scrutiny
So You Want a Job in the Business World
END OF CHAPTER TEACHING RESOURCES
Team Exercise
Build Your Business Plan: The Dynamics of Business and Economics
Video Case: Has Netflix Won the Streaming Wars?
SUPPLEMENTAL TEACHING RESOURCES
Check Your Progress
Get Involved
Build Your Skills: The Forces of Supply and Demand
Solve the Dilemma: Mrs. Acres Homemade Pies
CONNECT ACTIVITEIES
iSeeit!: Supply and Demand
Case Analysis: Concert Ticket Prices Sky-Rock-Et
Video Case: Varieties of Competition
Uber and Its Effect on the Sharing Economy
Manager‘s Hot Seat: To Expand or Not to Expand
, Manager‘s Hot Seat: ―Vetting‖ the Environment
Video Case: Poshmark: Building a Shopping Community of People
Case Analysis: Truzios of Italy Makes Specialty Sauces
BONUS TEACHING RESOURCES
Additional Discussion Questions
Controversial Issue
Term Paper or Project Topic
Guest Speaker Suggestions
Teaching Suggestions
SUMMARY
This chapter introduces the study of business by exploring the fundamentals of business and economics. It
begins by outlining the nature of business, covering its goals, activities, and key participants. It then
explains the basics of economics and their application to the Canadian economy. Finally, it provides a
framework for studying business throughout the text.
LEARNING OBJECTIVES
LO 1-1 Define basic concepts such as business, product, profit, and stakeholder.
LO 1-2 Identify the main participants in business, activities of business, and the external business
environment.
LO 1-3 Define economics and compare the four types of economic systems.
LO 1-4 Describe the roles of supply, demand, and competition in the market.
LO 1-5 Specify why and how the health of the economy is measured.
LO 1-6 Outline the evolution of the Canadian economy.
LO 1-7 Explain the role of government, the entrepreneur, and ethics and social responsibility in
the economy.
,KEY TERMS AND DEFINITIONS
artificial intelligence (AI) Machines (computer) that can learn to perform activities and tasks that usually
require human intelligence.
big data Large volumes of structured and unstructured data that are transmitted at very
fast speeds.
blockchain A decentralized technology that stores linked blocks of order transactions over
time.
budget deficit The condition in which a nation spends more than it takes in from taxes.
budget surplus The condition in which a nation spends less than it takes in from taxes.
business An individual or organization that tries to earn a profit by providing products
that satisfy people‘s needs.
capital All manufactured aids used in producing consumer goods and services.
competition The rivalry among businesses for consumers‘ dollars.
demand The quantity of goods and services that consumers are willing to buy at
different prices at a specific time.
depression A condition of the economy in which unemployment is very high, consumer
spending is low, and business output is sharply reduced.
drones Remote-control aerial devices.
economic contraction A slowdown of the economy characterized by a decline in spending and
during which businesses cut back on production and lay off workers.
economic expansion The situation that occurs when an economy is growing and people are
spending more money; their purchases stimulate the production of goods and
services, which in turn stimulates employment.
economic system A description of how a particular society distributes its resources to produce
goods and services.
economics The study of how resources are distributed for the production of goods and
services within a social system.
entrepreneur Individuals who risk their wealth, time, and effort to develop for profit an
innovative product or way of doing something.
entrepreneurship The process of creating and managing a business to achieve desired
objectives.
, equilibrium price The price at which the number of products that businesses are willing to
supply equals the amount of products that consumers are willing to buy at a
specific point in time.
gross domestic product The sum of all goods and services produced in a country during a year.
(GDP)
human resources (labour) The physical and mental abilities that people use to produce goods and
services; also called labour.
inflation A condition characterized by a continuing rise in prices.
mixed economies Economies made up of elements from more than one economic system.
monopolistic competition The market structure that exists when there are fewer businesses than in a pure
competition environment and the differences among the goods they sell are
small.
monopoly The market structure that exists when there is only one business providing a
product in a given market.
natural resources Land, forests, minerals, water, and other things that are not made by people.
non-profit organizations Organizations that may provide goods or services but do not have the
fundamental purpose of earning profits.
oligopoly The market structure that exists when there are very few businesses selling a
product.
open economy An economy in which economic activities occur between the country and the
international community.
products Goods, services, or ideas with tangible and intangible characteristics that
provide satisfaction and benefits.
profit The difference between what it costs to make and sell a product and what a
customer pays for it.
pure competition The market structure that exists when there are many small businesses selling
one standardized product.
recession A decline in production, employment, and income.
stakeholders Individuals, groups, and organizations that have a stake in the success and
outcomes of a business.
standard of living Refers to the level of wealth and material comfort that people have available
to them.