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C207 Assessment Prep: Exam-Based Questions and Answer Rationale

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C207 Assessment Prep: Exam-Based Questions and Answer Rationale

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C207 OA



C207 Assessment Prep: Exam-
Based Questions and Answer
Rationale




Simple indexing Common analytic measure to improve
performance. Compares current data with data
during a base period.


(Price / Price during "Base Period") x 100


i.e. Big Mac was 1.60 in 1968 which is base period.
what is index for 2014 if price was 4.80 then?


(4..60) * 100 = 300 (means price is 3x greater
than base period)


Used to identify price fluctuations of supplies,
materials, products, etc.


Weighted Index assign a weight to allow for significant differences
in the index.

,Reasons for including analytics in decrease cost of data storage
decision-making
increase processing power

,Descriptive Analytics using current and past data for strictly descriptive
purposes.


i.e. car price data shows a 2% increase over the
prior year


a manager wants to know why sales spiked during
the prior quarter


Predictive / Inferential Analytics using current and past data to predict/estimate
future.


i.e. based on the past 10 years of data for car
prices, we predict an increase of 1.5% over the
upcoming year.


Prescriptive Analytics using past data to PREDICT or ESTIMATE future in
order to optimize operations


includes experimental design and optimization to
aid in DECISION-MAKING. MANAGERIAL
DECISIONS.


i.e. based on past data, sales prices for electric
cars could increase by 5% if we increased charging
stations by 7%

, Big data Data so big that it's difficult to process using
traditional methods.


Stored in a Data Warehouse.


Mined to identify patterns and trends


Primary purpose is to encourage buying behavior.


Enables products to be more tailored to customer
base.


Improves decision-making.


Supports development of next generation
products/services.


watch for keywords in test options. i.e. company
TOTAL sales ( just one number) vs all sales invoices


Structured / Quantitative Data Data follows pre-defined formats.


i.e. multiple choice answers, addresses, names,
stock tickers


Unstructured / Qualitative Data Data doesn't follow pre-defined formats. Usually
gets structured by a "theme analysis"


i.e. blocks of freeform text, audio, video


Continuous Data Data that can take any value (within a set range)


i.e. 3.14159, -189,115.2
a thermometer reads 66.5 degrees

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