COMS 101 QUIZ CHAPTER 7 FINAL STUDY
SHEET 2026 QUESTIONS WITH COMPLETE
ANSWERS GRADED A+
◉ After being offended by racist comments made on a recent
episode of South Park, what medium/approach for complaint is
most likely to be used by an active social media user? Answer: Post
on their twitter/facebook/instagram account, tagging South park,
sharing their opinion on the episode, hoping people will echo their
complaint.
◉ Collaborative, or participatory, media trace their roots to the
__________ movement. Answer: FOSS
◉ Which of the following is a fundamental difference between
traditional media and social media? Answer: Social media are highly
collaborative.
◉ What goals can be best accomplished by using distributed
computing? Answer: Big projects that require almost of resources,
like finding a cure to cancer.
, ◉ Discussion among workers about a show the day after it airs,
which in turn creates more interest among people who haven't seen
the show, is known as ______ Answer: water cooler buzz.
◉ Which of the following assertions is correct about media choice?
Answer: More choice means altered production, promotion, and
marketing of media due to increased competition.
◉ What company learned the hard way about the power of social
media when a customer posted a video on YouTube of a technician
sleeping in the customer's home while waiting on hold? Answer:
Comcast
◉ Increasingly, companies are following online discussions about
their organizations in order to listen and respond to customers. This
trend focuses on which area of social media? Answer: Conversation
◉ "Gatekeeping" is associated with which aspect of social media?
Answer: Curation
◉ The classification of content to facilitate Internet searches
happens through activities such as tagging or creating __________.
Answer: folksonomies
SHEET 2026 QUESTIONS WITH COMPLETE
ANSWERS GRADED A+
◉ After being offended by racist comments made on a recent
episode of South Park, what medium/approach for complaint is
most likely to be used by an active social media user? Answer: Post
on their twitter/facebook/instagram account, tagging South park,
sharing their opinion on the episode, hoping people will echo their
complaint.
◉ Collaborative, or participatory, media trace their roots to the
__________ movement. Answer: FOSS
◉ Which of the following is a fundamental difference between
traditional media and social media? Answer: Social media are highly
collaborative.
◉ What goals can be best accomplished by using distributed
computing? Answer: Big projects that require almost of resources,
like finding a cure to cancer.
, ◉ Discussion among workers about a show the day after it airs,
which in turn creates more interest among people who haven't seen
the show, is known as ______ Answer: water cooler buzz.
◉ Which of the following assertions is correct about media choice?
Answer: More choice means altered production, promotion, and
marketing of media due to increased competition.
◉ What company learned the hard way about the power of social
media when a customer posted a video on YouTube of a technician
sleeping in the customer's home while waiting on hold? Answer:
Comcast
◉ Increasingly, companies are following online discussions about
their organizations in order to listen and respond to customers. This
trend focuses on which area of social media? Answer: Conversation
◉ "Gatekeeping" is associated with which aspect of social media?
Answer: Curation
◉ The classification of content to facilitate Internet searches
happens through activities such as tagging or creating __________.
Answer: folksonomies
