Sports Management Exam
Questions and Answers 100%
PASS
How does communication theory help explain communication in sport? -
CORRECT ANSWER-It explains how messages are created, sent, received, and
interpreted, and how media effects shape fan behavior and public perception.
What are the three contexts of personal sport communication in the SSCM? -
CORRECT ANSWER-Intrapersonal, interpersonal, and small-group
communication.
What is organizational communication in sport? - CORRECT ANSWER-
Communication within a sport organization and between it and external entities.
What are the major categories of sport mass media? - CORRECT ANSWER-Print
media, electronic/visual media, and digital/social media.
How has social media changed sport communication? - CORRECT ANSWER-It
allows instant information sharing, direct interaction with fans, new branding
opportunities, and increased risk of misinformation.
, What do sport media relations specialists do? - CORRECT ANSWER-Write press
releases, manage media access, coordinate interviews, supply game statistics, and
run press conferences.
What do community relations professionals do in sport? - CORRECT ANSWER-
Organize charitable programs, community events, youth clinics, and outreach
activities that build goodwill.
What ethical issues exist in sport communication? - CORRECT ANSWER-
Privacy, objectivity, responsible use of social media, misinformation, and fairness
in reporting.
Why are critical thinking skills important in sport communication? - CORRECT
ANSWER-They help evaluate information, manage sensitive issues, and make
sound messaging decisions.
What is the law of demand? - CORRECT ANSWER-As price increases, demand
decreases; as price decreases, demand increases.
What is the law of supply? - CORRECT ANSWER-As price increases, supply
increases; as price decreases, supply decreases.
What is market equilibrium? - CORRECT ANSWER-The price at which quantity
demanded equals quantity supplied.
What is an economic impact study? - CORRECT ANSWER-An estimate of the
economic activity (jobs, revenue, taxes) generated by a sport event or facility.
© 2026 Copyright. All Rights Reserved. This document is
protected by copyright law
Questions and Answers 100%
PASS
How does communication theory help explain communication in sport? -
CORRECT ANSWER-It explains how messages are created, sent, received, and
interpreted, and how media effects shape fan behavior and public perception.
What are the three contexts of personal sport communication in the SSCM? -
CORRECT ANSWER-Intrapersonal, interpersonal, and small-group
communication.
What is organizational communication in sport? - CORRECT ANSWER-
Communication within a sport organization and between it and external entities.
What are the major categories of sport mass media? - CORRECT ANSWER-Print
media, electronic/visual media, and digital/social media.
How has social media changed sport communication? - CORRECT ANSWER-It
allows instant information sharing, direct interaction with fans, new branding
opportunities, and increased risk of misinformation.
, What do sport media relations specialists do? - CORRECT ANSWER-Write press
releases, manage media access, coordinate interviews, supply game statistics, and
run press conferences.
What do community relations professionals do in sport? - CORRECT ANSWER-
Organize charitable programs, community events, youth clinics, and outreach
activities that build goodwill.
What ethical issues exist in sport communication? - CORRECT ANSWER-
Privacy, objectivity, responsible use of social media, misinformation, and fairness
in reporting.
Why are critical thinking skills important in sport communication? - CORRECT
ANSWER-They help evaluate information, manage sensitive issues, and make
sound messaging decisions.
What is the law of demand? - CORRECT ANSWER-As price increases, demand
decreases; as price decreases, demand increases.
What is the law of supply? - CORRECT ANSWER-As price increases, supply
increases; as price decreases, supply decreases.
What is market equilibrium? - CORRECT ANSWER-The price at which quantity
demanded equals quantity supplied.
What is an economic impact study? - CORRECT ANSWER-An estimate of the
economic activity (jobs, revenue, taxes) generated by a sport event or facility.
© 2026 Copyright. All Rights Reserved. This document is
protected by copyright law
