BUS 475 EXAM 1 QUESTIONS AND
ANSWERS GRADED A+ 2025/2026
All Of The Following Are Examples Of A SMART Goal EXCEPT: - ANS Significantly reduce the
amount of time the team spends on creating content.
Which Of The Following Is NOT A Category You Should Organize Your Content Audit By? -
ANS Content length
True Or False? A Customer's Buying Journey Is Ever-Evolving. You Should Make Updates As You
Learn More About Your Buyer Persona. - ANS True
Fill In The Blank: __________ Allows You To Understand What Users Want, Care About, And
Interact With On Your Site By Visually Representing Their Clicks, Taps, And Scrolling Behavior. -
ANS Hotjar
True Or False? Sprinkling In Relevant Content Offers On Your 10x Content Pillar Page Can Help
Your Buyer Personas Continue Educating Themselves Through The Buyer's Journey. -
ANS True
All Of The Following Are Helpful Ways To Promote Your Pillar Pages On Your Website EXCEPT: -
ANS A link on every website page even if the content isn't relevant
1 @COPYRIGHT 2025/2026 ALLRIGHTS RESERVED.
, Fill In The Blank: _________ Is Google's Machine-Learning Artificial Intelligence System That
Interprets People's Searches To Find Pages That Might Not Have The Exact Words They Searched
For. - ANS RankBrain
True Or False? It's Recommended That You Offer The Content On A 10x Content Pillar Page As A
Packaged Downloadable Resource. - ANS True
True Or False? A Resource Pillar Page Should Only Be Made Up Of Internal Website Links. -
ANS false
True Or False? Social Media Is A Key Driver For Word-Of-Mouth Marketing. - ANS true
There Are Many Benefits To Having A Social Media Strategy. Which Answer Is NOT One Of
Them? - ANS Social media helps you send better emails.
True Or False? A Buyer Persona Is As Important As Business Objectives When Developing A
Social Media Strategy. - ANS true
True Or False? One Of The Best Uses Of Twitter Is Networking In Private Groups. - ANS false
Which Network Has The Longest Life For A Piece Of Content? - ANS Pinterest
On Which Social Network Should You Share Content Most Frequently? - ANS twitter
What Is Snapchat's Largest Age Demographic? - ANS 12 years to 24 years
2 @COPYRIGHT 2025/2026 ALLRIGHTS RESERVED.
ANSWERS GRADED A+ 2025/2026
All Of The Following Are Examples Of A SMART Goal EXCEPT: - ANS Significantly reduce the
amount of time the team spends on creating content.
Which Of The Following Is NOT A Category You Should Organize Your Content Audit By? -
ANS Content length
True Or False? A Customer's Buying Journey Is Ever-Evolving. You Should Make Updates As You
Learn More About Your Buyer Persona. - ANS True
Fill In The Blank: __________ Allows You To Understand What Users Want, Care About, And
Interact With On Your Site By Visually Representing Their Clicks, Taps, And Scrolling Behavior. -
ANS Hotjar
True Or False? Sprinkling In Relevant Content Offers On Your 10x Content Pillar Page Can Help
Your Buyer Personas Continue Educating Themselves Through The Buyer's Journey. -
ANS True
All Of The Following Are Helpful Ways To Promote Your Pillar Pages On Your Website EXCEPT: -
ANS A link on every website page even if the content isn't relevant
1 @COPYRIGHT 2025/2026 ALLRIGHTS RESERVED.
, Fill In The Blank: _________ Is Google's Machine-Learning Artificial Intelligence System That
Interprets People's Searches To Find Pages That Might Not Have The Exact Words They Searched
For. - ANS RankBrain
True Or False? It's Recommended That You Offer The Content On A 10x Content Pillar Page As A
Packaged Downloadable Resource. - ANS True
True Or False? A Resource Pillar Page Should Only Be Made Up Of Internal Website Links. -
ANS false
True Or False? Social Media Is A Key Driver For Word-Of-Mouth Marketing. - ANS true
There Are Many Benefits To Having A Social Media Strategy. Which Answer Is NOT One Of
Them? - ANS Social media helps you send better emails.
True Or False? A Buyer Persona Is As Important As Business Objectives When Developing A
Social Media Strategy. - ANS true
True Or False? One Of The Best Uses Of Twitter Is Networking In Private Groups. - ANS false
Which Network Has The Longest Life For A Piece Of Content? - ANS Pinterest
On Which Social Network Should You Share Content Most Frequently? - ANS twitter
What Is Snapchat's Largest Age Demographic? - ANS 12 years to 24 years
2 @COPYRIGHT 2025/2026 ALLRIGHTS RESERVED.
