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VMM2 — VMM2 TASK 1: BUSINESS
PERFORMANCE REPORT
Course Code: D361
Student Name:
Student ID:
Date: 1/11/2026
Student Mentor Name:
A1 SWOT Analysis of :
Strength: Strategic research and Weakness: We should have more funds
development investments yielded sought- committed to research and development
after, innovative products that positioned (R&D).
the company as the second leader among
our competitors.
Opportunity: Expanding into new Threat: Market competition for speed
geographic markets through the opening of bikes among competitors.
additional stores. For example, we should
open a store in Bangalore
A2 Justifications:
Strengths: has invested over a million dollars in researching and development for new bike
parts. This has resulted in superior quality and features when compared to competitors. These