,Business Driven Technology, 8e (Baltzan)
Chapter 2 Identifying Competitive Advantages
1) A leadership plan that achieves a specific set of goals or objectives is a business strategy.
Answer: TRUE
Difficulty: 1 Easy
Topic: Identifying Competitive Advantages
Bloom's: Remember
Accessibility: Keyboard Navigation
Learning Outcome: 02-01 Explain why competitive advantages are temporary along with the
four key areas of a SWOT analysis.
Gradable: automatic
2) When a company is the first to market with a competitive advantage, it gains a particular
benefit known as competitive intelligence.
Answer: FALSE
Explanation: When a company is the first to market with a competitive advantage, it gains a
particular benefit known as a first-mover advantage.
Difficulty: 1 Easy
Topic: Identifying Competitive Advantages
Bloom's: Remember
Accessibility: Keyboard Navigation
Learning Outcome: 02-01 Explain why competitive advantages are temporary along with the
four key areas of a SWOT analysis.
Gradable: automatic
3) To combat business challenges, leaders communicate and execute business strategies (from
the Greek word stratus for army and ago for leading).
Answer: TRUE
Difficulty: 2 Medium
Topic: Identifying Competitive Advantages
Bloom's: Understand
Accessibility: Keyboard Navigation
Learning Outcome: 02-01 Explain why competitive advantages are temporary along with the
four key areas of a SWOT analysis.
Gradable: automatic
1
,4) Businesses rarely need to update business strategies as the business environment remains
relatively stable.
Answer: FALSE
Explanation: Businesses constantly need to update business strategies as the business
environment rapidly changes.
Difficulty: 2 Medium
Topic: Identifying Competitive Advantages
Bloom's: Understand
Accessibility: Keyboard Navigation
Learning Outcome: 02-01 Explain why competitive advantages are temporary along with the
four key areas of a SWOT analysis.
Gradable: automatic
5) Increasing sales, decreasing costs, entering new markets, or developing new products or
services are all examples of successful business strategies.
Answer: TRUE
Difficulty: 2 Medium
Topic: Identifying Competitive Advantages
Bloom's: Remember
Accessibility: Keyboard Navigation
Learning Outcome: 02-01 Explain why competitive advantages are temporary along with the
four key areas of a SWOT analysis.
Gradable: automatic
6) Increasing costs and decreasing sales are examples of business strategies.
Answer: FALSE
Explanation: Decreasing costs and increasing sales are examples of business strategies.
Difficulty: 2 Medium
Topic: Identifying Competitive Advantages
Bloom's: Remember
Accessibility: Keyboard Navigation
Learning Outcome: 02-01 Explain why competitive advantages are temporary along with the
four key areas of a SWOT analysis.
Gradable: automatic
2
, 7) A first-mover advantage is the process of gathering information about the competitive
environment, including competitors' plans, activities, and products, to improve a company's
ability to succeed.
Answer: FALSE
Explanation: Competitive intelligence is the process of gathering information about the
competitive environment, including competitors' plans, activities, and products, to improve a
company's ability to succeed.
Difficulty: 1 Easy
Topic: Identifying Competitive Advantages
Bloom's: Remember
Accessibility: Keyboard Navigation
Learning Outcome: 02-01 Explain why competitive advantages are temporary along with the
four key areas of a SWOT analysis.
Gradable: automatic
8) FedEx created a first-mover advantage by developing its customer self-service software,
which allows people to request parcel pickups, print mailing slips, and track parcels online.
Answer: TRUE
Difficulty: 1 Easy
Topic: Identifying Competitive Advantages
Bloom's: Remember
Accessibility: Keyboard Navigation
Learning Outcome: 02-01 Explain why competitive advantages are temporary along with the
four key areas of a SWOT analysis.
Gradable: automatic
9) A SWOT analysis will evaluate potential internal strengths, internal weaknesses, and external
opportunities.
Answer: TRUE
Difficulty: 1 Easy
Topic: Identifying Competitive Advantages
Bloom's: Remember
Accessibility: Keyboard Navigation
Learning Outcome: 02-01 Explain why competitive advantages are temporary along with the
four key areas of a SWOT analysis.
Gradable: automatic
3
Chapter 2 Identifying Competitive Advantages
1) A leadership plan that achieves a specific set of goals or objectives is a business strategy.
Answer: TRUE
Difficulty: 1 Easy
Topic: Identifying Competitive Advantages
Bloom's: Remember
Accessibility: Keyboard Navigation
Learning Outcome: 02-01 Explain why competitive advantages are temporary along with the
four key areas of a SWOT analysis.
Gradable: automatic
2) When a company is the first to market with a competitive advantage, it gains a particular
benefit known as competitive intelligence.
Answer: FALSE
Explanation: When a company is the first to market with a competitive advantage, it gains a
particular benefit known as a first-mover advantage.
Difficulty: 1 Easy
Topic: Identifying Competitive Advantages
Bloom's: Remember
Accessibility: Keyboard Navigation
Learning Outcome: 02-01 Explain why competitive advantages are temporary along with the
four key areas of a SWOT analysis.
Gradable: automatic
3) To combat business challenges, leaders communicate and execute business strategies (from
the Greek word stratus for army and ago for leading).
Answer: TRUE
Difficulty: 2 Medium
Topic: Identifying Competitive Advantages
Bloom's: Understand
Accessibility: Keyboard Navigation
Learning Outcome: 02-01 Explain why competitive advantages are temporary along with the
four key areas of a SWOT analysis.
Gradable: automatic
1
,4) Businesses rarely need to update business strategies as the business environment remains
relatively stable.
Answer: FALSE
Explanation: Businesses constantly need to update business strategies as the business
environment rapidly changes.
Difficulty: 2 Medium
Topic: Identifying Competitive Advantages
Bloom's: Understand
Accessibility: Keyboard Navigation
Learning Outcome: 02-01 Explain why competitive advantages are temporary along with the
four key areas of a SWOT analysis.
Gradable: automatic
5) Increasing sales, decreasing costs, entering new markets, or developing new products or
services are all examples of successful business strategies.
Answer: TRUE
Difficulty: 2 Medium
Topic: Identifying Competitive Advantages
Bloom's: Remember
Accessibility: Keyboard Navigation
Learning Outcome: 02-01 Explain why competitive advantages are temporary along with the
four key areas of a SWOT analysis.
Gradable: automatic
6) Increasing costs and decreasing sales are examples of business strategies.
Answer: FALSE
Explanation: Decreasing costs and increasing sales are examples of business strategies.
Difficulty: 2 Medium
Topic: Identifying Competitive Advantages
Bloom's: Remember
Accessibility: Keyboard Navigation
Learning Outcome: 02-01 Explain why competitive advantages are temporary along with the
four key areas of a SWOT analysis.
Gradable: automatic
2
, 7) A first-mover advantage is the process of gathering information about the competitive
environment, including competitors' plans, activities, and products, to improve a company's
ability to succeed.
Answer: FALSE
Explanation: Competitive intelligence is the process of gathering information about the
competitive environment, including competitors' plans, activities, and products, to improve a
company's ability to succeed.
Difficulty: 1 Easy
Topic: Identifying Competitive Advantages
Bloom's: Remember
Accessibility: Keyboard Navigation
Learning Outcome: 02-01 Explain why competitive advantages are temporary along with the
four key areas of a SWOT analysis.
Gradable: automatic
8) FedEx created a first-mover advantage by developing its customer self-service software,
which allows people to request parcel pickups, print mailing slips, and track parcels online.
Answer: TRUE
Difficulty: 1 Easy
Topic: Identifying Competitive Advantages
Bloom's: Remember
Accessibility: Keyboard Navigation
Learning Outcome: 02-01 Explain why competitive advantages are temporary along with the
four key areas of a SWOT analysis.
Gradable: automatic
9) A SWOT analysis will evaluate potential internal strengths, internal weaknesses, and external
opportunities.
Answer: TRUE
Difficulty: 1 Easy
Topic: Identifying Competitive Advantages
Bloom's: Remember
Accessibility: Keyboard Navigation
Learning Outcome: 02-01 Explain why competitive advantages are temporary along with the
four key areas of a SWOT analysis.
Gradable: automatic
3
