Foundations of Marketing

This document includes the lecture noted of the course Foundations of Marketing.

The assignment of this course was to make an marketing plan as a case study. This document details all the steps.

All of the 14 lectures given for this course are in this document with additional notes about what is important for the exam. Grade achieved: 9,2

Herewith a summary for the exam Foundations of Marketing in year 1. This summary includes all the key concepts needed to know. With this summary, I obtained an 8!

Summary of Foundations of Marketing from the first year, third term of European Studies! All information for the exam is included along with diagrams to make studying as simple as possible.

Alle begrippen die van jou worden verwacht op het tentamen staan hier in. Alles wat belangerijk is, staat dikgedrukt

A summary of chapters 1 2 3 5 6 7 8 9 10 11 12 13 14 of the book 'Marketing an Introduction', this summary can be used to study for the Foundations of Marketing exam for first-year European Studies students.

Summary of the first year course 'introduction to Marketing of the European Studies program.

Foundations of marketing summary (ex. chapter 3/9) made by Jannyca Coumou