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Merkenstrategie + Marketing in een Digitale Samenleving

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25-08-2026

Gestructureerde samenvatting van de slides en notities van twee verplichte vakken in het masterjaar communicatiewetenschappen aan VUB. Merkenstrategie werd gedoceerd door prof. FONS Van Dyck en Digitale Marketing-industrieën werd gedoceerd door prof. Gaëlle Ouvrein.

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Summary Digital Innovation Management (slides, notes, guest lectures)

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2025/2026

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Summary Business and Consumer Ethics: slides, class notes and book

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2025/2026

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Samenvatting Marketing in een Digitale Samenleving: slides, hoorcolleges, masterclasses

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Aug 2026

2025/2026

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Samenvatting Merkenstrategie: slides + notities (prof. Fons Van Dyck)

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Aug 2026

2024/2025

$11.27

Connected book

René Ten Bos, Martin Parker For Business Ethics

Publisher:2005
ISBN:9780415311359
Edition:1

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Merkenstrategie + Marketing in een Digitale Samenleving

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