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Leadership, pcm | semester 5 | Creative Business | BUas | Management | Chapters 1, 2, 12, 16, and 17
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Summary of the book "Management" by Stephen P. Robbins and Mary Coulter. This summary serves a guidance to create your leadership report for pcm during Production House at Breda University of Applied Sciences. Chapter 1: Foundations of Management and Organizations Chapter 2: Constraints and Challenges for the Global Manager Chapter 12: Contemporary Organizational Design Chapter 16: Communication Chapter 17: Motivation

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  • by daniqueen • 
  • uploaded  09-09-2020
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Summary Understanding Media and Culture: An Introduction to Mass Communication (Version 2.0) by Jack Lule
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Summary of Understanding Media and Culture: An Introduction to Mass Communication Version 2.0 by Jack Lule Chapter 1 Media and Culture Chapter 2 Media Effects Chapter 3 Books Chapter 4 Newspapers Chapter 5 Magazines Chapter 6 Music Chapter 7 Radio Chapter 8 Movies Chapter 9 Television Chapter 10 Electronic Games and Entertainment Chapter 11 The Internet and Social Media Chapter 12 Advertising and Public Relations Chapter 13 Economics of Mass Media Chapter 14 Ethics of Mass Media Chapter 16 The...

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  •  • 24 pages • 
  • by daniqueen • 
  • uploaded  10-09-2020
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Summary Innovation and Change including lectures and notes
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For the course Innovation and Change at BUAS Breda, I wrote a summary including all lectures and personal notes. This document can help you study for the exam. This course mainly discussed organizational change and how to make this change happen. At first the building blocks of organizations were covered including forces that give rise to change and an explanation why people resist change. Next to that the course also covered change on an individual level and group level, including leadership an...

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  •  • 28 pages • 
  • by chlomullenders • 
  • uploaded  31-05-2020
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Lectures Operation Management
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Summary of the book Services marketing: integrating customer focus across the firm - McGraw-Hill Valarie A. Zeithaml. It is based on the lectures given at International Hotel Management at Breda University of Applied Sciences. Een samenvatting van het boek Services marketing: integrating customer focus across the firm - McGraw-Hill Valarie A. Zeithaml. De samenvatting is gebaseerd op de lessen die gegeven worden op International Hotel Management op Breda University of Applied Sciences.

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  •  • 73 pages • 
  • by xevakoper • 
  • uploaded  22-11-2019
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Summary Leisure and Urban Development including lectures, reading questions with answers and notes
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For the course Leisure and Urban Development at BUAS Breda, I wrote a summary including all lectures, personal notes, reading questions with elaborated answers. This document can help you study for the exam. Reading List: Mommaas, H. (2008). The ‘Leisure Industries’ and the re-composition of the public sphere. Tilburg University: Leisure studies. Concept; Hannigan, J. (1998). Introduction Fantasy City. Pp. 1 – 11; Mommaas, H. & Poel, H. van der (1989). Changes in Economy, Politics and L...

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  • by chlomullenders • 
  • uploaded  31-05-2020
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Summary Research Methods 3 Lectures and Notes
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During Research Methods 3 (bachelor course ILS - BUAS Breda) we dived more into the quantitative research methods and statistics for survey research. We got more knowledge about the questionnaire design and bivariate statistics. A lot of different analyses were covered including simple linear regression, multiple linear regression, dummy coding, moderation analysis, mediation analysis, reliability analysis and t-tests. Next to that the corresponding assumptions were discussed.

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  •  • 28 pages • 
  • by chlomullenders • 
  • uploaded  30-05-2020
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Media Psychology summary of scientific articles | IMEM/CB | Year 2
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I passed this course with a 9.3! Summary of Media psychology Project 2 Creative Business | IMEM Breda University of Applied Sciences Week 1: Psychology of entertainment (2006), CH9 The psychology of disposition-based theories of media enjoyment Week 2: Communication theory (2004), Enjoyment: At the heart of media entertainment Week 3: Psychology of entertainemnt (2006), CH11 Audience identification with media characters Week 4: Journalism & mass communication quarterly (2009), News values, med...

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  •  • 15 pages • 
  • by daniqueen • 
  • uploaded  09-11-2019
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Summary of Understanding Cross-Cultural Management.
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A complete 19 page long summary of the book Understanding Cross-Cultural Management. subject to the course Cross-Cultural Management of Breda University of Applied Sciences. Type:Summary University: Breda University of Applied sciences Study program: International Logistics Engineering/Economics Course: Cross Cultural Management Course code: BIP1.CROS-18C Period: Year 1, Trimester 1 Page count:19 ISBN: 5897

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  •  • 19 pages • 
  • by perfectstudent • 
  • uploaded  10-07-2019
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