AIDA-model Study guides, Class notes & Summaries

AIDA 182 Risk and Insurance Analysis Techniques Exam Prep| Questions and Verified Answers| 100% Correct (Latest 2023/ 2024 Update) Q: exposure Answer: Any condition that presents a possibility of gain or loss, whether or not an actual loss occurs; provides a measure of the maximum potential damage associated with an occurrence Q: volatility Answer: Frequent fluctuations, such as in the price of an asset; provides a basic measure that can be applied to risk outcomes Q...

McManus UGA Mark3000 Exam 3 IMC - Correct ️️ integrated marketing communications Parts of the IMC - Correct ️️ Customers Communication Channel Results The Communication Process - Correct ️️ Sender Transmitter encodes message Communications Channel (Media) Receiver (Consumer) decodes message {Noise from environment affects all} {Feedback is useful for sender and Receiver} How do consumers perceive communication? - Correct ️️ -receivers decode messages differently -sen...

WGU D099 Sales Management Exams Test Bank Questions and Answers (Latest Update). The sales team of a reputable appliance retailer reaches out to their current customers two weeks after a purchase to ensure their products have met their customers' expectations and to determine if they have any other needs or wants. How do the actions of the appliance retailer exemplify the primary role of sales in a business? They are creating a customer base by building a relationship with their customers....

AIDA 181 (Latest 2023/ 2024 Update) Big Data Analytics for Risk and Insurance Exam | Questions and Verified Answers| 100% Correct| Grade A Q: Computer output simulating human reasoning best describes which one of the following? Select one: A. Artificial intelligence B. Chatbots C. Machine learning D. Deep learning Answer: A Q: Annette is a claims adjuster with Midwestern Insurance (MI). MI recently invested in and established robotic process automation (RPA) in many of its...

MARK3000 Test 3- Grantham Exam Questions & Answers Integrated Marketing Communications - Correct ️️ -customers -communication channels -results AIDA Model - Correct ️️ -Awareness -Interest -Desire -Action awareness - Correct ️️ -senders first must gain the attention of consumers -a multichannel approach increases the likelihood the message will be received interest - Correct ️️ -after awareness comes persuasion -the customer must want to further investigate the produc...

UGA MARK 3000 - Grantham Exam 3 Questions and Answers Integrated Marketing Communications (IMC) - Correct ️️ represents the promotion dimension of the 4 Ps; encompasses a variety of communication disciplines- general advertising, personal selling, sales promotion, public relations, direct marketing, and electronic media- in combination to provide clarity, consistency, and maximum communicative impact sender - Correct ️️ the firm from which an IMC message originates; the sender must...

UGA MARK 3000 - Grantham Exam 3 Questions and Answers Integrated Marketing Communications (IMC) - Correct ️️ represents the promotion dimension of the 4 Ps; encompasses a variety of communication disciplines- general advertising, personal selling, sales promotion, public relations, direct marketing, and electronic media- in combination to provide clarity, consistency, and maximum communicative impact sender - Correct ️️ the firm from which an IMC message originates; the sender must...

MARK 3000 - UGA Grantham Final Exam (Covers Promotion and Price. Chapters 17, 18, 19, & 14) Questions & Answers Integrated Marketing Communications - Correct ️️ Represents the promotion dimension of the four p's. Encompasses a variety of communication disciplines; general advertisement, personal selling, sales promotion, public relations, direct marketing, and electronic media; in combination to provide clarity, consistency, and maximum communicative impact Awareness Interest Desi...

MEJO 137 ad exam 2024 with complete solution Factors of marketing (4 Ps) - Answer ️️ -Product What you are providing Price Money you ask for product Place Stores, distribution channel Promotion Advertising, PR, personal selling, corporate communications, direct marketing communications Information processing theory AIDA model - Answer ️️ -Model of how individuals process info they are exposed to in order The linear of "transportation" model which is based on a logical and ra...

GSU MK 3010 Final Exam Review with Questions and Answers Answers Latest. PERSONAL SELLING - Correct Answer-direct spoken communication between sellers and potential customers, usually in person but sometimes over the telephone or even via a videoconference over the Internet. MASS SELLING - Correct Answer-communicating with large numbers of potential customers at the same time. ADVERTISING - Correct Answer-any paid form of nonpersonal presentation of ideas, goods, or services by an identif...