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Test-Bank-for-Marketing-Management-15th-Edition-by-Philip-Kotler-Kevin-Lane-Keller Study guides, Class notes & Summaries

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Test-Bank-for-Marketing-Management-15th- Edition-by-Philip-Kotler-Kevin-Lane-Keller

  • Test-Bank-for-Marketing-Management-15th- Edition-by-Philip-Kotler-Kevin-Lane-Keller

  • Exam (elaborations) • 66 pages • 2022
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Test-Bank-for-Marketing-Management-15th-Edition-by-Philip-Kotler-Kevin-Lane-Keller

  • Test-Bank-for-Marketing-Management-15th-Edition-by-Philip-Kotler-Kevin-Lane-Keller

  • Exam (elaborations) • 71 pages • 2021
  • Marketing Management, 15e (Kotler) Chapter 2 Developing Marketing Strategies and Plans B) strategic marketing plan C) corporate tactical plan D) corporate 1) The task of any business is to . A) create customer needs B) differentiate in terms of cost of production C) deliver customer value at a profit D) reduce competition E) communicate similar value as provided by competitors Answer: C Diff: 1 LO: 2.1: How does marketing affect customer value? AACSB: Reflective thinking 2) What ...
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Test-Bank for Marketing Management 15th Edition LATEST UPDATE by Philip Kotler Kevin Lane Keller

  • Test-Bank for Marketing Management 15th Edition LATEST UPDATE by Philip Kotler Kevin Lane Keller

  • Exam (elaborations) • 329 pages • 2022
  • Test-Bank for Marketing Management 15th Edition LATEST UPDATE by Philip Kotler Kevin Lane Keller
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Test-Bank for Marketing Management 15th Edition LATEST UPDATE by Philip Kotler Kevin Lane Keller

  • Test-Bank for Marketing Management 15th Edition LATEST UPDATE by Philip Kotler Kevin Lane Keller

  • Exam (elaborations) • 329 pages • 2022
  • Test-Bank for Marketing Management 15th Edition LATEST UPDATE by Philip Kotler Kevin Lane Keller
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Test-Bank for Marketing Management 15th Edition LATEST UPDATE by Philip Kotler Kevin Lane Keller

  • Test-Bank for Marketing Management 15th Edition LATEST UPDATE by Philip Kotler Kevin Lane Keller

  • Exam (elaborations) • 329 pages • 2022
  • Test-Bank for Marketing Management 15th Edition LATEST UPDATE by Philip Kotler Kevin Lane Keller
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Test-Bank-for-Marketing-Management-15th-Edition-by-Philip-Kotler-Kevin-Lane-Keller

  • Test-Bank-for-Marketing-Management-15th-Edition-by-Philip-Kotler-Kevin-Lane-Keller

  • Exam (elaborations) • 71 pages • 2021
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Test-Bank-for-Marketing-Management-15th-Edition-by-Philip-Kotler-Kevin-Lane-Keller.LATEST

  • Test-Bank-for-Marketing-Management-15th-Edition-by-Philip-Kotler-Kevin-Lane-Keller.LATEST

  • Exam (elaborations) • 65 pages • 2021
  • Test-Bank-for-Marketing-Management-15th-Edition-by-Philip-Kotler-Kevin-Lane-Keller Test-Bank-for-Marketing-Management-15th-Edition-by-Philip-Kotler-Kevin-Lane-Keller
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