David Jobber Study guides, Class notes & Summaries
Looking for the best study guides, study notes and summaries about David Jobber? On this page you'll find 70 study documents about David Jobber.
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Marketing Exam Questions
- Exam (elaborations) • 7 pages • 2019
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Available in package deal
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This document contains exam questions for the marketing course. All the questions are multiple choice questions and the correct answers are given on the last page.
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1ZEUA0 New Product Marketing 2019-2020 Summary
- Summary • 60 pages • 2019
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Summary of the TU/e course 1ZEUA0 New Product Marketing.
Also summary of the book Foundations of marketing used for this course.

Book Slides.

60 pages
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Principles of Marketing (POM) Full Year Lecture and Reading Notes
- Class notes • 33 pages • 2020
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Full-year POM (Marketing) Lecture notes. All key terms are indicated along with the pages that need to be read for the respective lecture. The notes also include information from the textbook.
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Marketing samenvatting
- Summary • 26 pages • 2020
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This summary provides, the basics for (global)marketing, and in relation to strategy
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1ZM60 Summary of Book (2018-2019)
- Summary • 67 pages • 2019
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Summary for 1ZM60 covers chapters 1,3,4,7-10,12-17 (roughly 5 pagers per chapter with a lot of images) of the book 'Selling and Sales Management 8th edition' (identical to newer editions) by David Jobber and Geoff Lancaster. The high number of pages is partly due to the amount of large images in the document.
And that's how you make extra money
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Summary of Selling and Salesmanagement (For BSc. IE students)
- Summary • 16 pages • 2019
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This is a short summary of the book for 1ZM60. This summary is especially for students with an IE background as it assumes basic knowledge from that bachelor.
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Marketing Lectures and Chapters Summary
- Summary • 33 pages • 2019
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Available in package deal
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This is a summary of the lectures given in the course 'Marketing' during the academic year 2019/2020. Additionally, the chapters from the corresponding book (Foundations of Marketing by John Fahy and David Jobber) are summarized.
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Summary of book Foundations of Marketing 5th edition and lecture slides
- Summary • 67 pages • 2018
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Summary of the book and lecture slides combined.

Book: Foundations of Marketing by Fahy and Jobber, fifth edition
Lecture slides: Course 1ZEUA0 New Product Marketing
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1ZEUA0 - New Product Marketing
- Summary • 44 pages • 2018
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This is an extensive but compact summary of the fifth edition of the Foundations of Marketing (ISBN: 9780077167950). Most items are elaborated with day to day examples.
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Summary: New Product Marketing (Foundations of Marketing by John Fahy & David Jobber)
- Summary • 55 pages • 2018
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- $4.96
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This is an English summary of the book 'Foundations of Marketing, by John Fahy & David Jobber (fifth edition)'. This book is used for the course 'New Product Marketing' (1ZEAU0) at the Technical University of Eindhoven (TUe). The summary contains all important parts of the book from chapter 1 up to 12. It is easy to read through and includes figures and tables to clarify terms and theories.
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