JND Study guides, Class notes & Summaries

CMN 140 Exam 1, CMN 140 Exam 2, CMN 140 Final with Complete Solutions Media at the very beginning? - Answer--Humans have evolved psychological programs for creating media (e.g. cave paintings, oral histories, etc.) Audiences: Physical Exposure - Answer-*Definition:* the things in our midst that we COULD be exposed to -Physical exposure (visual, auditory) is a necessary but not sufficient condition for media exposure *Just b/c we are physically exposed to a message does NOT mean we pr...

Absolute threshold - The minimum stimulus intensity required to activate a sensory receptor 50% of the time. Difference threshold (JND) - The minimum noticeable difference between two sensory stimuli 50% of the time. Weber's law - States that two stimuli must differ by a constant proportion for difference to be perceptible. Spotlight model - Visual attention can shift within the visual field but can only be focused on a single target. Phonological loop - A component o...

Psych 10-Lecture 5 Sensation - The physical processing of environmental stimuli by the sense organs. Perception - The psychological process of interpreting sensory information Psychophysics - methods that measure the strength of a stimulus and the observer's sensitivity to that stimulus Gustav Fechner - early German psychologist credited with founding concept of a "threshold" (psychophysics) absolute threshold - the minimum stimulation needed to detect a particular stimulus 50 ...

Terms in this set (40) Sensation Process by which our sensory receptors and nervous system receive and represent stimulus energies from our environment; Detection of info by senses and transmission of this info to your brain Perception Process of organizing and interpreting sensory info, enabling us to recognise meaningful objects and events; process by which your brain organizes and interprets sensory input; if selectively impaired for faces, this would allow you to recognise people fro...

What are the different types of retailers? 1. Type of merchandise and price (convenience goods, shopping goods, speciality goods) 2. Assortment- breadth and depth 3. Customer service- high level or low level What is breadth and depth? Breadth- number of different products Depth- different variations of a single product What is market segmentation? Process of dividing a market into groups based on a variety of similar characteristics Relation between segmentation, targe...

Name: ________________________ Class: ___________________ Date: __________ ID: A 3 Multiple Choice Identify the choice that best completes the statement or answers the question. ____ 1. ____ 2. ____ 3. ____ 4. ____ 5. ____ 6. ____ 7. ____ 8. What progressive neurological disorder is characterized by memory loss, personality deterioration, and emotional outbursts? a. Parkinson抯 disease c. Autism b. Multiple sclerosis d. Alzheimer抯 disease Charles is introduced in Module Three a...

Intro. to Psychology 2023 Final Exam Psychology The study of behavioral and metal processing, belongs to behavioral science 4 goals of psychology DEPI: describe, explain, predict, influence Basic science Just doing research Applied science Doing something with it Introspection Act of looking inward to examine mental experience Phrenology Predicting behavior by studying the bumps on someone's head Pseudoscience False science like astrology, horoscopes and phrenology Humanistic ...

Audiology Exam 1 Questions and Answers Latest Updated 2023 Audiologists are responsible for caring for persons with Hearing Loss Father of Audiology Raymond Carhart what percentage are over the age of 75 years, proportion of adults with hearing loss is appoximately. 50% Up to ___ in 1000 child is born with some degree of hearing loss. 6 otolaryngology medical specialty concerned with disorders of the ear, nose, and throat 1930's When audiometers started...

PSYC 375 Jeff Andre TEST 1 With Complete solutions sensation - answerThe ability to detect a stimulus and, perhaps, to turn that detection into a private experience. perception - answerthe act of giving meaning to a detected sensation qualia - answerIn philosophy, private conscious experiences of sensation or perception. dualism - answerthe idea that the mind has an existence separate from the material world of the body materialism - answerThe idea that the only thing that exists is matt...

PSYC 375 Jeff Andre TEST 1 With Complete solutions sensation - answerThe ability to detect a stimulus and, perhaps, to turn that detection into a private experience. perception - answerthe act of giving meaning to a detected sensation qualia - answerIn philosophy, private conscious experiences of sensation or perception. dualism - answerthe idea that the mind has an existence separate from the material world of the body materialism - answerThe idea that the only thing that exists is matt...