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Tad Odell MC 2000 Final Exam Questions & Answers
Tad Odell MC 2000 Final Exam Questions & Answers 
 
 
Push Factor - ANSWERSSomeone who is not the consumer decides what content or material available when/which media available when. 
 
Pull Factor - ANSWERSConsumers choose what to consume what material when (pull has the choice; ex. Spotify or Netflix) 
 
Narrowcasting - ANSWERSCreating or distributing content that fits a topic or demographic nitch (ex. Syfy, Comedy Central, radio stations for one genre of music) 
 
What social media site leads...