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MGT 301 SHORT QUESTIONS AND ANSWERS 2025/2026 Question: What is the difference between mass marketing and database marketing? Answer: In the data base marketing we have all the relevant information of the target market and we have made the records of the relevant information in the form of the data bases. Mass marketing means the marketing at the large scale marketing in which we do not have the data base form of record of our customer because our target market is very large and the produc...

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33 pages

Written in 2025/2026

Grade A+

LECTHEODORE