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ISDS 705 Chapter 14 Verified Answers
ISDS 705 Chapter 14 Verified Answers 
Market Capitalization (Market Cap) ️Value of a firm calculated by multiplying its share price by the 
number of shares 
Organic or Natural Search ️Search engine results returned and ranked according to relevance 
Pagerank ️Algorithm to rank web sites 
Search Engine Optimization (SEO) ️Process of improving a page's organic search results 
Link Fraud ️Creating a series of bogus websites, all linking back to the pages one is trying to promote, ...