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Business BTEC Level 3
  • Exam (elaborations)

    Business BTEC Level 3

  • Segmentation - Answers-the process of dividing a larger market into smaller pieces based on one or more shared characteristics Satisfying demand - Answers-finding what the customer is longing for and needs in order to buy Stimulating Demand - Answers-aim to try and change customer behaviour and encourage customers to buy your product brand - Answers-product with unique character that is consistent and well recognised brand extension - Answers-the use of the same brand name for new pr...
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