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Examen
Marketing Bu352 Final Exam Review Question and answers correctly solved 2025/2026
Marketing Bu352 Final Exam Review Question and answers correctly solved 2025/2026 
 
marketing strategy: 3 things it identifies - correct answer Firms target market 
Related marketing mix (4P's) 
Building sustainable competitive advantage --> advantage that's not easily copied, able to maintain it for long time periods 
 
4 strategies for creating sustanable competitive advantage: - correct answer 1. customer excellence 
2. operational excellence 
3. product excellence 
4. locationa...
Examen
Bu352 Questions with complete solution 2025/2026
PopularBu352 Questions with complete solution 2025/2026 
 
CHAPTER 1: OVERVIEW OF MARKETING - correct answer me 
 
Marketing - correct answer set of business practices designed to plan for / present an organization's products in a way that builds effective customer relationships 
 
Marketing plan - correct answer value-building activities that maximize benefits and minimize costs for both the org and consumers 
 
Core aspects of marketing (6 types) - correct answer Marketing... 
 
1. Satisfi...
Examen
BU352 Final Exam Question and answers rated A+ 2025/2026
BU352 Final Exam Question and answers rated A+ 2025/2026 
 
CH 1 - correct answer n/a 
 
What is marketing - correct answer marketing is a set of business practices designed to plan and present an organization's products or services in ways that build effective customer relationships 
 
Core aspects of marketing (put diagram on cheat sheet) - correct answer 1. marketing helps create value 
 
2. marketing is about satisfying customer needs and wants 
 
3. marketing entails an exchange 
 ...
Examen
BU352 - Intro To Marketing Final Exam Questions And Complete Answers
BU352 - Intro To Marketing Final Exam Questions And Complete Answers ...
Examen
BU352 FINAL EXAM | 100 CORRECT ANSWERS | LATES UPDATE
Complexity of products 
 ANSWER: 
Core customer value, actual product, and associated services. 
types of products 
 ANSWER: 
specialty, shopping, convenience, unsought 
product mix 
 ANSWER: 
complete set of all products and services offered by a firm 
product lines 
 ANSWER: 
groups of associated items, such as those that consumers use together or think of as 
part of a group of similar products 
product category 
 ANSWER: 
an assortment of items that the customer sees as reasonable substitut...
Examen
BUSI 352- FINAL EXAM | 100 CORRECT ANSWERS | LATES UPDATE
A good financial planning report must include an analysis of all the following except: 
A. where you are now 
B. where you want to be 
C. Why you failed previously 
D. How to reach your goals 
 ANSWER: 
C. Why you failed previously 
Usual financial planning goals include the following except: 
A. retirement funding 
B. Current lifestyle 
C. Career planning 
D. Estate planning 
 ANSWER: 
C. Career Planning 
A client's formal Financial planning report that summarizes all of the following ...
Examen
BUSI 352- FINAL EXAM | 100 CORRECT ANSWERS | LATES UPDATE
A good financial planning report must include an analysis of all the following except: 
A. where you are now 
B. where you want to be 
C. Why you failed previously 
D. How to reach your goals 
 ANSWER: 
C. Why you failed previously 
Usual financial planning goals include the following except: 
A. retirement funding 
B. Current lifestyle 
C. Career planning 
D. Estate planning 
 ANSWER: 
C. Career Planning 
A client's formal Financial planning report that summarizes all of the following ...
Examen
BU352 FINAL EXAM | 100 CORRECT ANSWERS | LATES UPDATE
Complexity of products 
 ANSWER: 
Core customer value, actual product, and associated services. 
types of products 
 ANSWER: 
specialty, shopping, convenience, unsought 
product mix 
 ANSWER: 
complete set of all products and services offered by a firm 
product lines 
 ANSWER: 
groups of associated items, such as those that consumers use together or think of as 
part of a group of similar products 
product category 
 ANSWER: 
an assortment of items that the customer sees as reasonable substitut...
Examen