OBS214
University of Pretoria (UP)
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Summary
OBS214 Chapter 2: Managing Public Issues and Stakeholder Relationships
University of Pretoria
OBS214
OBS214 Chapter 2 Defines the public issues and analysis tools to overcome issues. The eight strategic Radar screens are defined. The definition of competitive intelligence and stakeholder materiality is proved and shown how to be used as an evaluation tool. The Issue Management process is discussed and the steps are laid out. stakeholder engagement and dialogue is defined and discussed.
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