Universiteit van Amsterdam (UVA) • Business Administration

A complete summary of the book A Framework for Marketing Management, Global Edition, used as exam material for Marketing in a Global Business World (6012B0420Y). All chapters are summarized in a clear way.

The complete notes of all lectures in the Marketing in a Global Business World (6012B0420Y) course, including the chapters of the book A Framework for Marketing Management by Kotler & Keller.

A complete summary in English of the book Flawless Consulting, which is covered and is exam material for the course Consulting methods (6011P0209Y). The following chapters are summarized here: 1,2,3,4,5,6,7,8,9,10,12,13,14,15,16 & 17

Complete notes from the UvA's van Consulting methods (6011P0209Y). The document also includes all guest lectures given in 2025/26 by: Bernd Hendriksen, Erik Schut, Richard Wagenmakers, Ton van Dijk, Charbel Moussa, Jack de Raad & Anne-Barbara Lemmens

A complete summary of the book Strategic Management: from confrontation to transformation summarizing all chapters that are important for the Strategic Management exam.

Notes from ALL strategic management courses from the year 2025/26

All the important terms needed for the Strategic Management exam are clearly described. All concepts are also divided by chapter of the book.

This is a summary of all the materials for the exam of Managing People Strategically (semester 1, period 2) for the Master Business Administration: Leadership & Management at UvA. It includes everything we have to know.

This is a summary of all the materials for the exam of Leadership (semester 1, period 2) for the Master Business Administration: Leadership & Management at UvA. It includes everything we have to know.

Complete, easy-to-understand notes for Consumer Behavior. Covers all lectures, articles, theories, models, and exam-relevant concepts with clear explanations and examples from the lecture and Q&A sessions.

Complete lecture notes for the Corporate Social Responsibility course, which consists of various guest lectures from the academic year 2025/2026

A complete summary of the book “Winning Sustainability Strategies” containing chapters 1,2,3,4,5,6,7,8,10 & 13.

This comprehensive summary breaks down the most challenging ideas across all the core behavioral science research papers into an easy-to-understand format, making it the essential shortcut for your exam prep. It simplifies tricky methods like the difference between Forward vs. Reverse Inference, highlights the serious issue of unethical Questionable Research Practices (QRPs), and explains exactly why advanced AI tools (LLMs) fail at tasks requiring true creativity and critical thought, such ...

This is a full summary of all lectures and articles needed for the Managing People Strategically Course at the University of Amsterdam. This course is part of the Masters in Business Administration (Leadership and Management). Because this course is long and challenging I made sure every topic is explained in a simple way. Good luck!

Summary for the course Theories of Entrepreneurship and Management in the Creative Industries (UvA BA masters). Includes all literature from the lectures. Grade I received was a 7,4.

Summary for the general part of the Ethics and Future of Business course (UvA BA Masters). Includes all of the literature from the lectures. The grade I received for this exam was an 8.7.

Hi! This document is a summary of week 2 material, it can be used to study for the exam but also to use as a manual for your tutorial group assignments.

Hi! This document is a summary of week 1 material, it can be used to study for the exam but also to use as a manual for your tutorial group assignments.

Final grade: 8.9. This summary includes all the content from the readings and the lectures, also including reading questions. This is all you need to know for the final/resit. It is all clearly explained with figures from the lectures/readings. For the MSc Business Administration (consumer marketing & digital marketing) at the UvA.

Full summary that includes everything that was covered during the lectures, including slides, and extra information from the mandatory articles.