strategic communication

This is a carefully prepared summary of the second block for the Strategic Communication course (77641SP05Y) at the University of Amsterdam (Master’s in Corporate Communication program), covering lectures 8 to 12 and the associated readings, as well as a lot of additional material, for the second exam. It includes: 1. Concise explanations of core academic articles (e.g., Ford et al., Stensaker et al., Beukeboom & Burgers, Kroon et al., Mundy, Kang & Park and others). 2. Clear summarie...

This is a carefully prepared summary of the first block for the Strategic Communication course (77641SP05Y) at the University of Amsterdam (Master’s in Corporate Communication program), covering lectures 1 to 7 and the associated readings, real world examples and other material for the first exam. It includes: 1. Summaries of all core academic articles discussed in class (e.g., Ferguson, Weick, Ashforth, Schneider, Men, Uhl-Bien, Stohl, Treem, Jacobs, Erzikova). 2. Clear explanations ...

This is a complete and carefully prepared summary of the Strategic Communication course (77641SP05Y) at the University of Amsterdam, Master’s in Corporate Communication program. It brings together notes from all 12 lectures, including explanations of key theories, core concepts, and summaries of all essential readings (like Weick, Ferguson, Men, Schneider, Stohl, and many others). The summary also includes: 1. Clear connections between articles and lectures. 2. Examples that help make...

In-depth notes for the open book exam 1.

In-depth review for the second exam in SC.