Business Strategy and Data Analytics

Aantekeningen colleges en tutorials BSDA

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59 pages

Written in 2022/2023

kimbroks26

All lectures from Business Strategy and Data Analytics of the third year from IBA (Tilburg University). I used a lot of graphs, figures and examples to make it more clear. Furthermore, I used different colors for different lectures which gives it a nice overview. Some of the topics are: data collection and measurement, data editing and matching, regression analysis, event studies, sales response models and strategy formulation.

4.3

(4)

63 pages

Written in 2019/2020

maritheijmans

Lecture notes from Business Strategy & Data Analytics at Tilburg University covering the introduction to business strategies and strategic decision-making. Topics include strategy definitions and frameworks (Porter, Kotler), elements of successful strategies, business vs. marketing strategy, triggers for strategic rethinking, real-world case studies (Kodak, McDonald's glocal strategy), and the shift from intuition-based to data-driven decision making. Essential study material for understandin...

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67 pages

Written in 2025/2026

js013

Summary of (16) mandatory Articles for Business Strategy & Data Analytics. It contains 15 pages and I wrote it as short and clear as I could.

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15 pages

Written in 2021/2022

juliepennings

This bundle is a combination of all the courses in the second semester of the third year of IBA for half the price. I used a lot of graphs, figures and examples to make it more clear. Furthermore, I used different colors for different lectures which gives it a nice overview

4.5

(2)

4 items

maritheijmans