Principles of Marketing

Hogeschool Rotterdam (HR)

Here are the best resources to pass Principles of Marketing. Find Principles of Marketing study guides, notes, assignments, and much more.

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Marketing and Sales Summary Chapter 5, 6 and 7
  • Marketing and Sales Summary Chapter 5, 6 and 7

  • Summary • 16 pages • 2017
  • Summary of the book: Principles of Marketing; Chapter 5, 6 and 7
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Principles of Marketing Chapter 1,2,3,5,6,7,16,19 Principles of Marketing Chapter 1,2,3,5,6,7,16,19
  • Principles of Marketing Chapter 1,2,3,5,6,7,16,19

  • Summary • 25 pages • 2017
  • Summary of chapter 1,2,3,5,6,7,16,19. Book: Principles of Marketing Kotler & Armstrong.
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Marketing Chapter 5
  • Marketing Chapter 5

  • Summary • 5 pages • 2017
  • This is An summary of charter 5
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summary Principles of Marketing summary Principles of Marketing
  • summary Principles of Marketing

  • Summary • 16 pages • 2016
  • Summary of Principles of Marketing, covering all the chapters discussed for the exam.
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Principles of Marketing
  • Principles of Marketing

  • Summary • 27 pages • 2016
  • This summary is for understanding the Principles of Marketing, the content in this document will consist of the following such as; - Defining marketing and the Marketing process. - Analyzing the Marketing environment. - Marketing information - Buying behavior -Business buying Behavior -Consumer-Driven Marketing Strategy -Social responsibility and Ethics
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Principles of Marketing: Product/Price/Place/Promotion
  • Principles of Marketing: Product/Price/Place/Promotion

  • Summary • 12 pages • 2016
  • Principles of Marketing summary containing clear explanations, graphics and examples of the 4 P's (product, price, place, and promotion).
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Principles of Marketing Summary - IBMS Year 1
  • Principles of Marketing Summary - IBMS Year 1

  • Summary • 29 pages • 2016
  • This summary is written for the exam 'Principles of Marketing' that is given in year 1 of the IBMS course. The document summarises chapter 1 until 6.
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