Managing Health Care Business Strategy
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Managing Health Care Business Strategy, Second Edition by George B. Moseley III Purpose: The book is a textbook designed to teach the knowledge and skills of strategic management to students who plan to become executives in the health care and biotechnology industries. Content: It covers the traditional strategic planning and implementation process, including: Basic strategy concepts. Conducting an internal audit of strategic assets, resources, and competencies. Performing an external e...
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Managing Health Care Business Strategy•Managing Health Care Business Strategy
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Managing Health Care Business Strategy • George B. Moseley III, Moseley• ISBN 9781284081107