Communication Management
Erasmus University Rotterdam
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Communication Management Summary (CM2010)
- Summary • 51 pages • 2020
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Article and book summaries for the course ‘Communication Management (CM2010).' Includes all required literature; Dahl, S. (2018). Social media marketing: Theories and applications (Chapter 1, 2, 3, 5, 6, 7, 8, 9, 10, 11, 12); Aula (2010); Baird & Parasnis (2011); Kesavan & Bernacchi (2013)
Summary
Communication Management Summary (CM2010)
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ago
Article and book summaries for the course ‘Communication Management (CM2010).' Includes all required literature; Dahl, S. (2018). Social media marketing: Theories and applications (Chapter 1, 2, 3, 5, 6, 7, 8, 9, 10, 11, 12); Aula (2010); Baird & Parasnis (2011); Kesavan & Bernacchi (2013)
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