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WGU E-Commerce and Marketing Analytics - D381 2025
- Exam (elaborations) • 97 pages • 2025
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What is an example of a key performance indicator (KPI) operating within a business performance campaign? 
 
A. Growth in product sales 
B. Validity of data predictions 
C. Customer shift toward another product 
D. Number of explorations - correct answers A. Growth in product sales 
 
The growth in product sales is a KPI within a business performance campaign. KPIs focus on data assessments and indicate how successful a business is in achieving its marketing or business goals. 
 
Wh
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