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ROLE OF MEDIA IN PROMOTING PUBLIC HEALTH A MIX  METHOD STUDY IN ISLAMABAD
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    ROLE OF MEDIA IN PROMOTING PUBLIC HEALTH A MIX METHOD STUDY IN ISLAMABAD

  • Health education is incorporated in public health programs only as a public relations expeditions [1]. There is no single interpretation of health communication. "Health communication, like health education, is an approach which attempts to change a set of behaviors in a large-scale target audience regarding a specific problem in a predefined period of time"[2]. The Center for Disease Control and Prevention defines health communication as "the study and use of communication ...
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